))
Johnny Atmosphere & The Psychology Of Non-Alcoholic Drinking
Manage episode 399952389 series 3552843
Contenu fourni par N/ATION Collaborative, LLC, N/ATION Collaborative, and LLC. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par N/ATION Collaborative, LLC, N/ATION Collaborative, and LLC ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
In our inaugural episode we sit down with Atmosphere Brewery's Jonathan Zimmerman, known in some circles as Johnny Atmosphere, who shares his founder story around why he decided to launch a 0.0% ABV N/A beer brand in partnership with a 400 year-old German brewery, and how a silver sequin jacket and hat have become the perfect accessories to making the category more approachable. He also shares his thoughts on the various types of consumers he meets at Atmosphere sampling events, and what influence the European approach to drinking culture might have on the U.S. as the space continues to evolve.
22 episodes
Partager
