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S6 Ep. 120 FROM SMALL BEGINNINGS TO RESTAURANT EMPIRE: THE GROWTH OF BLACK ROCK RESTAURANTS WITH RAZ HELALAT, DIRECTOR OF BLACK ROCK
Manage episode 382703135 series 2581573
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In this episode, Raz Helalat, director of Black Rock Restaurants, joins the podcast to discuss the success of his restaurant empire. Raz shares the journey of starting with the original Coal Shed restaurant in Brighton and expanding to include the Salt Room and Burnt Orange. He also talks about the challenges and triumphs of opening a restaurant in London during the pandemic. The conversation touches on the unique concepts and flavours of each restaurant, as well as the importance of creating a welcoming and inclusive atmosphere for all customers.
About Raz
Razak Helalat has lived in Brighton since the age of five and after years of experience within the restaurant industry, he opened The Coal Shed in September 2011. Understanding what the customers in Brighton and Hove wanted from their dining experience – as well as noticing that some of their needs were not being met – he focused on creating restaurants specialising in grilled meat and fish fuelled on fire and charcoal, producing a unique and succulent taste. Following up the success of The Coal Shed, Razak opened The Salt Room in February 2015 using the same cooking techniques and levels of service but – using the sea views as a natural inspiration – giving centre stage to locally caught fish dishes. Shortly after that he opened The Coal Shed London branch in 2018 and, in 2021, opened award-winning concept Burnt Orange, an adult oasis serving middle eastern inspired dishes cooked over fire and cocktails. His latest restaurant Tutto, opened in autumn 2022. Tutto offers authentic Italian cuisine, made for sharing.
This podcast is sponsored by Vita Mojo.
About Vita Mojo:
The future of your restaurant, built together.
Vita Mojo’s all-in-one platform helps restaurants increase ATV, run more efficiently and deliver an exceptional, fully-branded guest experience. Our restaurant management platform transforms your online and off-premise order sources - including delivery networks - in one fast, reliable and easy-to-use system.
Vita Mojo is trusted by leading hospitality operators such as LEON, YO! And GAIL’s, as well as midsize and large restaurants across the UK and Europe to continuously innovate - beyond their menu. To find out more visit vitamojo.com/supersonic
Our SIlver Sponsors are:
GRTFL - The modern hospitality tipping platform
GRTFL.com
&
RMI - The Restaurant Marketing and Innovator's Awards + Summit
https://www.restaurantinnovator.com/
&
Saved by Robots:
Saved by Robots are passionate about creating compelling brands and memorable experiences through great design, engaging storytelling and genuine authenticity.
Visit Savedbyrobots.com to get in touch
About Mark Mcc:
Mark McCulloch is one of the leading food, drink and hospitality brand and marketing minds in the world. Mark has over twenty years brand, marketing, digital and social media experience holding senior and board-level positions at lastminute.com, Barclaycard, YO! Sushi and Pret A Manger. Mark co-founded multi-award-winning brand and marketing agency WE ARE Spectacular in 2012 which is still going strong today. Mark is now fulfilling his lifelong ambition to live and work by the sea in Brighton where he is a Virtual Chief Marketing Officer and Brand Strategist for the best hospitality, tech and B2B brands in the UK and beyond. Mark is also a popular thought leader, speaker and broadcaster, the highlight of which being in 2018 when Mark began podcasting and his Mark McC Supersonic Food Marketing podcast hosting guests including the greatest digital mind in the world Gary Vaynerchuk plus music legends Fatboy Slim and Alan McGee (the man who discovered rock band Oasis). Mark’s podcast has been downloaded hundreds of thousands of times and has reached the top 10 in the UK iTunes business charts and is a regular Top 100 podcast in multiple countries around the world helping educate, entertain and inspire both the marketing and business community. Mark is also the Campaign Director for Hospitality Rising which is an 'Be The Best' army style campaign for hospitality to help solve the hospitality recruitment crisis forever.
For Brand & Marketing Strategy & Consulting, Non Exec Director, Speaking, Hosting and Podcast queries contact:
mark@supersonic.marketing
07881314385
This podcast is sponsored by Vita Mojo.
About Vita Mojo:
The future of your restaurant, built together.
Vita Mojo’s all-in-one platform helps restaurants increase ATV, run more efficiently and deliver an exceptional, fully-branded guest experience. Our restaurant management platform transforms your online and off-premise order sources - including delivery networks - in one fast, reliable and easy-to-use system.
Vita Mojo is trusted by leading hospitality operators such as LEON, YO! And GAIL’s, as well as midsize and large restaurants across the UK and Europe to continuously innovate - beyond their menu. To find out more visit vitamojo.com/supersonic
Our Silver Sponsors are:
Airship and Toggle:
Airship is a data-driven CRM for the hospitality industry. Restaurants, bars, hotels, and pubs can use Airship to email marketing and create personal relationships with their customers.
Check out https://airship.co.uk/ for more information.
Saved by Robots:
Saved by Robots are passionate about creating compelling brands and memorable experiences through great design, engaging storytelling and genuine authenticity.
Visit Savedbyrobots.com to get in touch
NFS Hospitality:
NFS combine innovative hospitality and booking system technology with first-class customer service to deliver outstanding long-term value.
Find out more at https://www.nfs-hospitality.com/
About Mark Mcc:
Mark McCulloch is one of the leading food, drink and hospitality brand and marketing minds in the world. Mark has over twenty years brand, marketing, digital and social media experience holding senior and board-level positions at lastminute.com, Barclaycard, YO! Sushi and Pret A Manger. Mark co-founded multi-award-winning brand and marketing agency WE ARE Spectacular in 2012 which is still going strong today. Mark is now fulfilling his lifelong ambition to live and work by the sea in Brighton where he is a Virtual Chief Marketing Officer and Brand Strategist for the best hospitality, tech and B2B brands in the UK and beyond. Mark is also a popular thought leader, speaker and broadcaster, the highlight of which being in 2018 when Mark began podcasting and his Mark McC Supersonic Food Marketing podcast hosting guests including the greatest digital mind in the world Gary Vaynerchuk plus music legends Fatboy Slim and Alan McGee (the man who discovered rock band Oasis). Mark’s podcast has been downloaded hundreds of thousands of times and has reached the top 10 in the UK iTunes business charts and is a regular Top 100 podcast in multiple countries around the world helping educate, entertain and inspire both the marketing and business community. Mark is also the Campaign Director for Hospitality Rising which is an 'Be The Best' army style campaign for hospitality to help solve the hospitality recruitment crisis forever.
For Brand & Marketing Strategy & Consulting, Non Exec Director, Speaking, Hosting and Podcast queries contact:
mark@supersonic.marketing
07881314385
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