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Episode 14: How TikToK and Gen Z influence the world of commerce
Manage episode 335652756 series 2148549
In Episode #14 of Kantar's Retail Sound Bites, hosts Barry Thomas, senior retail thought leader, and Rachel Dalton, head of retail insights, discuss the power of Gen Z and social media powerhouse TikTok.
Also, get timely news and notes in retail on the Nike Style, Domino's delivery woes, Target expanding delivery hubs, and more.
This episode also features Kelsey Arnold, head of partnerships, and Lauren Hector, vice president of marketing services, both of Kyra Media, who provide expert insights into the world of social media marketing and next-gen consumers.
Have a topic you would like to see us cover? Share your request by emailing Switchon@kantar.com.
Barry's contact information: barry.thomas@kantar.com Barry's LinkedIn
Rachel's contact information: rachel.dalton@kantar.com Rachel's LinkedIn
102 episodes
Manage episode 335652756 series 2148549
In Episode #14 of Kantar's Retail Sound Bites, hosts Barry Thomas, senior retail thought leader, and Rachel Dalton, head of retail insights, discuss the power of Gen Z and social media powerhouse TikTok.
Also, get timely news and notes in retail on the Nike Style, Domino's delivery woes, Target expanding delivery hubs, and more.
This episode also features Kelsey Arnold, head of partnerships, and Lauren Hector, vice president of marketing services, both of Kyra Media, who provide expert insights into the world of social media marketing and next-gen consumers.
Have a topic you would like to see us cover? Share your request by emailing Switchon@kantar.com.
Barry's contact information: barry.thomas@kantar.com Barry's LinkedIn
Rachel's contact information: rachel.dalton@kantar.com Rachel's LinkedIn
102 episodes
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