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El Rayo: Tequila - it makes me happy
Manage episode 357171694 series 2813954
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Some say the best ideas come over a drink, and for these lifelong friends, tequila sparked their entrepreneurial journey.
But there’s more to tequila than 3am shooters, sucking a lemon and licking salt.
They went all in, quit their day jobs, and went on a wild Mexican adventure.
Here's the inspiring story of how they turned a simple idea into a successful startup El Rayo. It’s bonkers and brilliant - and likely to make you ask yourself - what am I waiting for?
Key Takeaways
- Trust your instincts and what you think will be best for the business, as some of the best ideas can come from spontaneous moments or casual conversations.
- Resilience is a crucial skill for business owners, as you will often face rejection and challenges, but it's important to push through and enjoy the journey of building your business.
- When starting a business without industry experience, don't be afraid to ask questions and seek advice, but also be prepared to admit what you don't know and learn from others.
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Proudly sponsored by our wonderful partners:
National Protective Security Authority - NSPA: The Secure Innovation campaign helps you take steps to protect your business from hostile threats. Don’t leave it too late. Use the link to download the quick-start guide now:
NPSA.gov.uk/innovation
Hexa Finance: Hexa provides business finance to help you grow from start-up to success. To access your free consultation, simply go to:
hexafinance.co.uk/contact
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Chapitres
1. Introduction and Background of Guests: Jack and Tom, Founders of El Rayo (00:00:00)
2. Childhood and Entrepreneurial Journey of Tom and Jack (00:09:15)
3. From Idea to Implementation: The Origin and Growth of El Rayo (00:12:55)
4. Sponsor: Nova Blue (00:26:45)
5. Belief in Product and Business Challenges: The story of El Rayo (00:30:15)
6. Revenue Streams and Business Model: El Rayo's Adaptation to Pandemic (00:33:47)
7. Future Plans for Growth and Expansion of El Rayo (00:40:20)
8. Reflections on Starting a Business and The Importance of Patience (00:42:35)
9. Advice and Lessons from Founders of El Rayo (00:44:14)
10. Listener Interaction and Closing Remarks (00:49:03)
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