Les meilleurs podcasts David McLellan (2024)

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How to Balance Personalization and Scale, with Dan Englander 41:56

5d ago41:56

41:56

I’m thrilled to have Dan Englander as our guest expert on this episode of Sell With Authority. Dan is the CEO and Founder of Sales Schema, a fractional new business team for marketing agencies. He’s also the host of The Digital Agency Growth Podcast and the author of “Relationship Sales at Scale.” Dan’s book perfectly captures one of the biggest ch…

1
Future-Proof Your Agency with SYSTEMology, with David Jenyns 40:23

12d ago40:23

40:23

I am super excited about today’s episode of Sell With Authority because we have a returning guest expert sharing his smarts — and if you’ve met him before, you already know how much value he brings. David Jenyns is the brains behind SYSTEMology, and a master at helping agencies implement operational systems that elevate their game. If this is your …

1
How to Master Strategic Automation, with Clate Mask 46:20

19d ago46:20

46:20

In this episode of Sell with Authority, we tackle one of the biggest challenges agency owners face — the constant cycle of feast and famine in business development. If you’ve been in the game for a while, you know exactly what I mean. One minute, you’ve landed several new clients, and everything’s humming along. The team is busy, cash flow looks gr…

1
Why Uncertainty Kills Sales, with Erik Jensen 41:15

26d ago41:15

41:15

Before I tell you about today’s expert on this episode of Sell With Authority, here’s an update on our upcoming 2-day Intensive happening Wednesday and Thursday, November 6th and 7th. We’d love for you to join us as our free guest if you haven’t RSVP’d yet! During these Zoom sessions, we’ll break down Predictive’s top strategies for helping agencie…

1
How to Nurture Leads with Excellence, with Hannah Roth 40:47

1M ago40:47

40:47

Before I tell you about today’s episode of Sell With Authority, I want to share a quick update on our upcoming 2-day Intensive happening Wednesday and Thursday, November 6th & 7th, on Zoom. We’d love for you to join us as our free guest if you haven’t already RSVP’d! During these sessions, we slice apart Predictive’s best strategies for helping age…

1
How to Build a Content Blueprint, with Lisa Evano 31:09

1M ago31:09

31:09

This episode of Sell With Authority is packed with insights around a BIG topic — building a methodology that will not only earn — but keep your agency in that coveted strategic seat at your client’s table. But — building a methodology is just the first step. Once you have it, you’ve got to talk about it, and you’ve got to build a content strategy a…

1
Strategic Inspiration for Innovation and Vision, with Lori Jones 51:03

2M ago51:03

51:03

For this episode of Sell With Authority, we have a special treat for you — we’re taking a big twist. We’re celebrating a significant milestone — episode 500 of StrategyCast, hosted by the brilliant Lori Jones. Lori is a seasoned marketing executive with a proven track record in strategic communications. Her expertise spans innovation, disruption, a…

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How to Nurture Leads with Excellence, with Stephen Woessner 37:15

2M ago37:15

37:15

Welcome to the Sell with Authority Podcast – I’m Stephen Woessner, CEO of Predictive ROI. If we happen to be meeting for the first time — Predictive ROI helps agency owners and their teams sell more of what they do…typically for a higher fee. We do that by helping our clients build an authority position in the niche they’ve decided to serve — and t…

1
How to Price Creatively, with Blair Enns 41:24

2M ago41:24

41:24

For this episode of Sell With Authority we are doubling down on value-based pricing to help you future-proof your agency. Our guest expert is a true authority when it comes to pricing and sales strategy. Blair Enns, the CEO of Win Without Pitching and the author of the widely acclaimed Win Without Pitching Manifesto joins the podcast. His latest bo…

1
SWA ConduitDigitalFiresideChatwithHannahRothandErikJensen V02 42:27

2M ago42:27

42:27

For this episode of Sell With Authority, we’ve got something really special lined up for you — something we’ve never done before. We’re calling it a “Fireside Chat.” It’s a more laid-back, informal conversation, but packed with expert insights on a crucial topic for your agency’s success — strategic partnerships. Also in the category of things we’v…

1
No Friction Lead Generation, with Stephen Woessner 45:59

3M ago45:59

45:59

Today’s episode of the podcast is a solocast so that you and I could take a strategy from last week’s episode and explore it with more depth. Last week — you may recall — I shared that one of the strategies that we taught during our July Intensive was what we call “No Friction Lead Generation.” When you have built up enough trust, respect, and auth…

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Debrief and takeaways from the July Intensive, with Stephen Woessner 47:01

3M ago47:01

47:01

Last week (July 30th and 31st) — my Predictive team and I hosted our latest “2-day Intensive.” Every March, July, and November — we get our Predictive clients together for an “Intensive” where we peel back the curtain and share the results of the most recent experiment in the Lab, the actual results, and how to install it into their agencies. We pr…

1
How to Use Strategic Lenses for Niching Down, with Hannah Roth 49:30

3M ago49:30

49:30

I am thrilled about this episode of Sell With Authority because it is super fun — and ridiculously helpful! Hannah Roth, our mad scientist and strategist at Predictive, is back for another episode to debunk the myth that niching down is just about picking an industry. Hannah has been diving into the latest Agency Edge research report. We walk throu…

1
How to select the right CRM for your agency, with Erik Jensen 43:53

3M ago43:53

43:53

This episode is going to be one of those episodes where you ask yourself… “What in the world was that!?! – because that was ridiculously fun and super helpful!” My guest expert today is Erik Jensen. In case you’re meeting Erik for the first time — he’s my business partner here at Predictive ROI, and we’ve worked alongside each other for well over a…

1
How to Design Your Digital Marketing Success Plan, with Corey Morris 37:46

3M ago37:46

37:46

My guest on this episode of Sell With Authority has spent nearly 20 years working in strategic and leadership roles focused on growing national and local client brands with award-winning, ROI-generating digital strategies. Corey Morris, President and CEO of Voltage returns for an encore interview. Corey recently released his new book, The Digital M…

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The Sales Crucible and How to Build One, with Stephen Woessner 42:21

4M ago42:21

42:21

For this episode of Sell With Authority — I break down a sales strategy that we’ve used here at Predictive for nearly a decade — but not until recently — did we build a framework around it. We call it the “Sales Crucible” — and I will tell you — whenever we have a new service line to begin selling here at Predictive – I design what we call a “Sales…

1
Skeptical thought leadership will work for you?, with Stephen Woessner 39:17

4M ago39:17

39:17

For this episode of Sell With Authority, we’re shaking things up a bit. Instead of our usual format — I’ve got something special in store for you. Why this twist, you might wonder? There are a few reasons I’m excited to share with you. But before we dive in — have you heard about our upcoming July Intensive? Three times a year — we get our Predicti…

1
How to Grow Your Agency Through Community and Collaboration, with Jay Owen 37:00

4M ago37:00

37:00

I’m thrilled to welcome Jay Owen to this episode of Sell With Authority. Jay is the Founder and CEO of Business Builders, and this is a bit of an encore because Jay and I connected a few years ago for episode 777 of Onward Nation. Today’s conversation is packed with insights you can apply to your own agency — to help you sell more effectively by fo…

1
Email Writing Workshop, with Stephen Woessner 50:03

4M ago50:03

50:03

Welcome to the Sell with Authority Podcast – I’m Stephen Woessner, CEO of Predictive ROI. If we happen to be meeting for the first time — Predictive ROI helps agency owners and their teams sell more of what they do…typically for a higher fee. We do that by helping our clients build an authority position in the niche they’ve decided to serve — and t…

1
How to close sales without closing, with Stephen Woessner 47:39

5M ago47:39

47:39

Welcome to the Sell with Authority Podcast – I’m Stephen Woessner, CEO of Predictive ROI. If we happen to be meeting for the first time — Predictive ROI helps agency owners and their teams sell more of what they do…typically for a higher fee. We do that by helping our clients build an authority position in the niche they’ve decided to serve — and t…

1
How to Design Your HERO Offer, with Jane Pfeiffer 36:54

5M ago36:54

36:54

For this episode of Sell With Authority, I am thrilled to welcome back Jane Pfeiffer, the brilliant Founder and President of Fieldtrip, for an encore interview. Jane and her team have developed a new service offering that’s a game-changer for clients and prospects in their niche. We discuss how to design a service offering that is limited in scope,…

1
How to Escape Founder-Led Sales, with Corey Quinn 44:28

5M ago44:28

44:28

For this episode of Sell With Authority, I invited Corey Quinn, who has a 25-year record of extraordinary success as an entrepreneur, sales leader, and marketing executive, to come back for an encore. In episode 86 of the podcast, Corey and I went on a bit of a mining expedition where we unearthed a ton of golden nuggets around how to narrow down y…

1
How to Get Your Money, with Sharon Toerek 45:20

5M ago45:20

45:20

I am thrilled to welcome our guest expert, Sharon Toerek, back to this episode of Sell With Authority. It’s her fourth time appearing on the show with us, but for those who are meeting her for the first time, she’s the Founder of Toerek Law and the host of the podcast “The Innovative Agency”. Sharon is also Predictive’s wicked smart intellectual pr…

1
Strategic Moves for Agency Profit, with Marcel Petitpas 47:34

6M ago47:34

47:34

This episode of Sell With Authority is one I have been eagerly anticipating! I’m excited to reintroduce you to our special guest expert — because this conversation has been about 6-months in the making. When Marcel Petitpas, the Co-Founder and CEO of Parakeeto, joined us for Episode 95, the insights he shared were just the tip of the iceberg. That’…

1
How to Find the Right Strategic Partnership for Your Agency, with Tim Burke 35:57

6M ago35:57

35:57

In this episode of Sell With Authority, Hannah Roth and I welcome Tim Burke, CEO of Conduit Digital Marketing. We focus our discussion on strengthening your agency through strategic partnerships — and the effective use of white-label solutions. Tim shares his brilliant perspective on the power of choosing the right strategic partners, optimizing pr…

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How to Reach Your Agency’s Next Level of Growth, with Stephen Woessner 58:39

6M ago58:39

58:39

For this episode of Sell With Authority, we’re shaking things up a bit. Instead of our usual format — I’ve got something special in store for you. We’re diving into an episode I recorded with Drew McLellan for his Build a Better Agency Podcast. Why this twist, you might wonder? There are a few reasons I’m excited to share with you. First off — Drew…

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How to get it all done, with Stephen Woessner 47:27

6M ago47:27

47:27

Welcome to the Sell with Authority Podcast – I’m Stephen Woessner, CEO of Predictive ROI. If we happen to be meeting for the first time — Predictive ROI helps agency owners and their teams sell more of what they do…typically for a higher fee. We do that by helping our clients build an authority position in the niche they’ve decided to serve — and t…

1
How to Stand Out as an Easy Yes, with Robin & Steve Boehler 49:24

6M ago49:24

49:24

If you’ve been listening to the podcast for a while now — you know we share insights and tactical examples for how you can make your agency an easy yes for your right-fit clients and prospects. Two mentors who have been instrumental in our learning around this topic over the last decade are my very special guest experts on this episode of Sell With…

1
How to Rewire Leadership for Agency Growth, with Audrey Kwan 44:19

7M ago44:19

44:19

When I sit down with agency owners and their teams for the first time, our conversations often revolve around the same themes — where new clients are coming from, how engaged their email lists are, and the consistency (or lack thereof) in sharing valuable content to grow their audiences. And without fail — I hear something along these lines: “We’re…

1
How to Hire Strategically, with Sue MacArthur 44:48

7M ago44:48

44:48

In this episode of Sell With Authority, we tackle a question that’s fundamental to our success: Can we all be better at allocating our time so that we have the space, capacity, and focus to more effectively lean into business development? The short answer? Yes. Of course, we can. There’s always room for improvement in how we manage our time and eff…

1
How to Boost Your Agency’s Impact, with Sean Tracey 53:37

7M ago53:37

53:37

Get ready for a marketing strategy that balances profit with authenticity to differentiate your brand. In this episode of Sell With Authority, we unlock some rock solid awesome insights with our special guests, Sean Tracey and Predictive’s own Mad Scientist, Hannah Roth. Sean is an award-winning creative strategist and speaker with over 25 years of…

1
How to Get to the Top of Google, with Corey Morris 48:50

7M ago48:50

48:50

My guest on this episode of Sell With Authority has spent nearly 20 years working in strategic and leadership roles focused on growing national and local client brands with award-winning, ROI-generating digital strategies. Corey Morris is President and CEO of Voltage, a powerhouse in the digital marketing sphere. Corey is not only a VIP contributor…

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How Strategic Engagement Makes You an Easy Yes, with Jamie Shibley 45:43

8M ago45:43

45:43

I am so thrilled Jamie Shibley joins this episode of Sell With Authority for an encore interview. Jamie is the CEO of The Expressory, a strategic gifting agency that believes the key to accelerating your business growth and profitability relies on your ability to effectively nurture meaningful relationships. Also joining this episode is Hannah Roth…

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A Mad Scientist's Guide to Selling with Authority, with Hannah Roth 41:55

8M ago41:55

41:55

I am super excited to welcome our guest expert, Hannah Roth, to this episode of Sell With Authority. It is always a pleasure to have her on the podcast – so much so that this is her sixth time with us! Hannah is Predictive ROI’s mad scientist and strategist (that is her actual title, by the way) and works with clients to define and achieve their bu…

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Build a Community for the Right Reasons, with Drew McLellan 48:46

8M ago48:46

48:46

To celebrate our 100th episode, I am excited to welcome our guest expert, Drew McLellan, to the Sell With Authority podcast. This is Drew’s second time on the show and it seems fitting to have him mark this milestone. He is not only my most trusted business advisor — but he’s also been my best friend in the world for the better part of a decade. Dr…

1
Building Profitable Agency-to-Agency Alliances, with Sharon Toerek 40:18

8M ago40:18

40:18

I am thrilled to welcome our guest expert, Sharon Toerek, back to this episode of Sell With Authority. It’s her third time appearing on the show with us, but for those who are meeting her for the first time, she’s the Founder of Toerek Law and the host of the podcast “The Innovative Agency”. Sharon is also Predictive’s wicked smart intellectual pro…

1
Strategies to Stop Starvation Marketing with Chris Slocumb 41:34

9M ago41:34

41:34

I am excited to welcome our guest expert, Chris Slocumb, to this episode of Sell With Authority. She is the Founder of Clarity Quest Marketing and has worked with digital health, life sciences, and technology firms on marketing strategy, business planning, and marketing implementation. Chris presently holds eight U.S. patents and is a Forbes Agency…

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Maximize Agency Profitability with Thought Leadership and Metrics, with Jody Grunden 41:22

9M ago41:22

41:22

I am excited to welcome our guest expert, Jody Grunden, to this episode of Sell With Authority. Jody has been on the front lines navigating agency ownership for over two decades. He Co-Founded Summit CPA Group, a trailblazing firm that pioneered fully distributed operations and became the top provider of Virtual CFO Services in North America. In 20…

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How to Build an Authority Position Serving Your Niche, with Brian and Kim Walker 40:20

9M ago40:20

40:20

I am thrilled to welcome our special guest experts, Brian and Kim Walker, back to this episode of Sell With Authority. Brian and Kim are the Co-Founders of Shop Marketing Pros, an agency that specializes in top-tier marketing in their niche of the auto repair industry. In episode 90 of the podcast, Brian and Kim shared how they strategically and sy…

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Strategic Planning for Growth & Profit , with Marcel Growth and ProfitPetitpas 43:45

9M ago43:45

43:45

For this episode of Sell With Authority, we invited a guest expert to help us navigate the critical intersection between growth and profitability in the agency world. Joining the podcast is Marcel Petitpas, CEO and Founder of Parakeeto. Not only is he the brains behind Parakeeto, but he’s also a sought-after speaker, podcast host, and consultant sp…

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Make Yourself an Easy Yes for Right-Fit Clients, with Colleen Gallagher 37:24

10M ago37:24

37:24

In this episode of Sell With Authority, we dive deep into not one — but two opportunities that could be absolute game-changers for your agency. Opportunities that won’t just make your agency easier to say yes to — but will open up the door for more conversations with your dream prospects. More at-bats with right-fit clients — Holy Bananas! First, w…

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How to Ask a Proper Question, with Jody Sutter 44:48

10M ago44:48

44:48

How to Ask a Proper Question? Win business and elevate your communication skills with our guide on how to ask a proper question. How to ask a proper question? As the great Tony Robbins once said, “If you want to change the trajectory of your life … ask better questions.” Here at Predictive, we’ve taken that philosophy to heart — especially when it …

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Social That Sells for 2024 and Beyond, with Josephine Agrawal & Alina Sutherland 44:42

10M ago44:42

44:42

As we pondered how to best be helpful in this episode of Sell With Authority, we realized that the landscape of social media has evolved dramatically. So — we decided to dive into a biz dev topic that’s been two decades in the making. It’s no longer just about “likes”, “comments”, and “shares” at the top of the funnel when utilizing social media. I…

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Speaking Opportunities, with Katy and Gretchen 46:33

10M ago46:33

46:33

Speaking Opportunities? Level up your communication skills by exploring our guide to discover and maximize valuable Speaking Opportunities. On this episode of Sell With Authority, the topic is one that we’ve not yet addressed — how to share your expertise, insights, and wisdom from the stage as a speaker. We are talking about why speaking on stage …

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Importance of Niche Marketing, with Brian and Kim Walker 39:51

10M ago39:51

39:51

Importance of Niche Marketing? Discover the role of Niche Marketing in business through our guide on the importance of niche marketing. Importance of niche marketing? On this episode of Sell With Authority, I am excited to welcome two guest experts who have a fascinating story of success — and an unwavering commitment to specialization. It’s the ke…

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What is Imposter Syndrome, with Kris Kelso 44:10

11M ago44:10

44:10

What is Imposter Syndrome? Discover the true meaning and strategies to overcome imposter syndrome by exploring this article. On today’s episode of Sell With Authority, we are leaning into what might be an uncomfortable topic but crucial for business growth. We’re talking about conquering imposter syndrome — that nagging voice of doubt that can dera…

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Growth Strategy for Business, with Shawndel Spader 46:27

11M ago46:27

46:27

Growth Strategy for Business? Discover techniques to move your business forward with our guide on developing a growth strategy for business. In this episode of Sell With Authority we’re taking a deep dive into a critical question that business leaders must ask themselves; are we strategically planning for the future, or are we too busy reacting in …

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Getting Back to the Strategic Seat, with Lenya McGrath and Hannah Roth 43:36

11M ago43:36

43:36

Have you ever left a client meeting frustrated, feeling like you’ve lost that strategic seat at the table? On this episode of Sell With Authority, we dive deep into this issue with two incredible guests who have not only faced this challenge head-on — but have also successfully overcome it. Joining us is Lenya McGrath, the Executive Director of Bus…

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How to Narrow Down Your Target Market, with Corey Quinn 47:03

11M ago47:03

47:03

How to narrow down your target market? Refine your business strategy by exploring these techniques on how to narrow down your target market. For this episode of Sell With Authority, we are going on a bit of a mining expedition — and unearthing some super valuable golden nuggets that you can take and apply straight away. My guest is Corey Quinn — an…

1
How to Own the Business, with Jeff Bush 43:47

12M ago43:47

43:47

I am thrilled to welcome my guest to this episode of Sell With Authority, Jeff Bush. Jeff started his formal career in sales and marketing, and then transitioned into becoming a business owner of B2B and B2C companies. He has since become a seasoned entrepreneur with over three decades of experience under his belt and is President of Grow My Profit…

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