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Episode 35: Tom Burgess • Snipp Interactive
Manage episode 382031467 series 2905702
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In episode thirty-five, Accountfully's CEO and Partner, Brad Ebenhoeh, talks with Tom Burgess of Snipp Interactive. Tom shares key insight from decades of experience developing both brands and products to become successful enterprises through smart marketing strategies and laser-focused customer acquisition and retention. Learn how his unique model uses data from banks and ad activity to focus on providing clear ROI to all sizes of brands. If you are wondering how to up your sales game and see definitive ROAS, this is a must-listen.
For more small business and CPG- focused resources, visit Accountfully's resources page, where you will find helpful articles, guides, eBooks and more.
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Chapitres
1. Into to Snipp (00:00:00)
2. How Snipp supports all sizes of companies (00:03:28)
3. How Snipp integrates with and supports omnichannel Ad tech models (00:06:03)
4. Tom's favorite KPIs to monitor as an entrepreneur seeking insight into Ad spend (00:10:29)
5. What trends Tom sees in consumer behavior in the CPG industry, itself (00:13:04)
6. What Tom sees post-COVID as it relates to shopping habits (00:17:10)
7. Tom's business "do" (00:21:05)
8. Tom's business "don't" (00:23:46)
9. Where to learn more about Snipp (00:26:02)
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