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Elevating Wellness Marketing Using Proven Strategies with Paul Kuthe & Scott Fish
Manage episode 439184024 series 3341594
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Today we are joined by Paul Kuthe and Scott Fish, two marketing experts who work closely with our clinic in Vancouver. Paul and Scott dive into marketing strategies for wellness and health businesses, offering invaluable insights and practical tips. Scott Fish, founder of 32 Degrees Digital, shares his expertise in digital marketing for health and wellness clients. Paul Kuthe, a former adventure athlete turned business coach, discusses how to create a business that thrives and brings joy to its owner. They address common challenges wellness business owners face, such as feeling overwhelmed by marketing tasks and ensuring their online presence accurately reflects their services.
Scott explains the importance of updating your website and SEO strategies when adding new services. Paul emphasizes focusing on the client’s journey and how your services can solve their problems. Our guests also discuss cohesive branding across platforms, the benefits of Google Ads versus social media ads, and how to effectively target your ideal clients. They share personal experiences and tips on vetting marketing professionals to avoid common pitfalls.
Paul and Scott introduce their Story Cohort starting on August 1, offering a deeper dive into developing your brand, creating effective marketing funnels, and improving sales strategies. Don't miss this opportunity to learn from two seasoned professionals passionate about helping wellness businesses succeed. We hope you enjoy this insightful and inspiring episode. If you find it valuable, please share it with others who might benefit from Paul and Scott's wisdom and experience. Join the webinar and Story Cohort:
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https://storycohort.com/
Get all the links, resources and show notes here: https://wellnesscentercreators.com
Sponsored by Jane App, Jane offers online booking, charting, scheduling, secure video and invoicing on one secure, beautifully designed system: https://jane.app/ Use code wellness1mo for a one-month grace period on your new Jane account.
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