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Episode 46 - Diversity, Inclusion, and Personalisation: A Winning Strategy for Brands. Munnawar Chishty, No 7
Manage episode 352309600 series 3253704
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In this episode of Time for a Reset, host Paul Frampton is joined by Munnawar Chisty, Marketing Director and Global Category Director for Beauty at No 7. She comes from a background of several senior management roles, leading many marketing teams at Johnson&Johnson, GSK and delivered growth for international and UK brands. Munnawar shares her thoughts on the marketing industry's approach to diversity and inclusion (DE&I), how we can do this authentically and how brands can create a more personalised customer experience.
Munnawar believes that diversity and inclusion should be central to a brand's core strategy and should be considered from an end-to-end perspective, including product development, range architecture, communications, and customer experiences. Munnawar also emphasises the importance of having a diverse group at the table when making decisions and reaching out to external consultants for guidance.
Don't miss this opportunity to learn from one of the leading voices in the industry and discover how to revolutionise your brand's approach to diversity and inclusion, and a personalised customer experience that will set your brand apart.
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1. [Ad] The Digital Revolution Podcast (00:26:28)
2. (Cont.) Episode 46 - Diversity, Inclusion, and Personalisation: A Winning Strategy for Brands. Munnawar Chishty, No 7 (00:26:29)
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