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3 Mistakes Brilliant People Make That Block Sales
Manage episode 417139727 series 3562040
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Come along with Paige Rene in this delightful episode of "The Women in the Arena," where she chats about the little slip-ups that even the brightest entrepreneurs can make while selling their products or services.
With six years of business and coaching under her belt, Paige is ready to spill some practical tips to help you polish up your selling strategies. This way, you can connect more deeply and effectively with your clients.
Whether you’re into sales, marketing, or any part of the entrepreneurial world, this episode is brimming with useful guidance to help you dodge common mishaps and improve your business approach.
Takeaways:
When explaining your expertise, tailor your communication to the comprehension level of your audience, ensuring they understand and connect with what you're saying.
It's crucial to align your selling points with what your customers genuinely want, rather than merely presenting what excites you about your product or service.
Your passion for what you're selling significantly impacts your success. Be clear and enthusiastic about your offers to resonate more deeply with potential clients.
In this episode:
[00:27] Paige introduces the theme of the episode and the relevance to various professional fields.
[01:20] Detailed breakdown of the first selling mistake: Over-complicating your message.
[03:12] Discussion on the second mistake: Focusing too much on your passion instead of customer needs.
[11:31] Exploration of the third mistake: Lack of genuine enthusiasm and clarity in what you're offering.
[16:53] Closing thoughts and a reminder of how these insights can benefit your selling strategies.
Resources
Quotes
“Confused buyers don't buy, confused people don't understand what you're trying to sell them.” - Paige Rene, Host
"You have to practice being able to translate all the knowledge you know, through the filter of being able to teach it to a fifth grader.” - Paige Rene, Host
“You have to sell the result to somebody. You can't sell the process. They're not excited about the process." - Paige Rene, Host
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