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EP69 Brie Reid: Founder & CEO of SNAG - Building a £40M Inclusive Fashion business with Entrepreneurial Spirit & Vision
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Join me for an inspiring conversation with Brie Reid, the visionary founder and CEO of Snag. Discover how her personal experience with uncomfortable tights led to a complete transformation in the fashion industry, starting with a simple survey of 3,000 people and growing into an ethical and size-inclusive clothing brand. Brie's journey from a marketing background to creating a product she truly believes in underscores the entrepreneurial spirit and highlights the importance of listening to customer needs.
The episode ends with an inspiring discussion on potential customer ownership, echoing the community-driven success of BrewDog, and emphasizes the importance of balancing media consumption to maintain a positive and values-aligned digital environment.
Chapters
00:12 Introduction to Brie Reed and Snag
08:04 Overcoming Fear and Launching Snag
13:38 Expanding Beyond Tights: Customer-Driven Growth
19:16 Evolving as a Founder and CEO
25:34 The Psychological Impact of Fashion on Women
30:48 Communication and Collaboration in a Remote Work Environment
37:34 Building Relationships and Networking Effectively
47:17 Customer-Centric Business Models and Community Support
50.01 Takeaway Tips
54:19 Outro
Find Brie
Linkedin : (4) Brie Read | LinkedIn https://www.linkedin.com/in/brie-read
Instagram : @Snagtights https://www.instagram.com/snagtights/?utm_source=ig_web_button_share_sheet
SNAG : Ethical Tights & Clothes That Really Fit - Snag
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Watch and subscribe to my YouTube Channel https://www.youtube.com/@Thetrailblazersexperience
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Chapitres
1. EP69 Brie Reid: Founder & CEO of SNAG - Building a £40M Inclusive Fashion business with Entrepreneurial Spirit & Vision (00:00:00)
2. The Journey of Snag Founder (00:00:13)
3. Fear of Failure and Business Evolution (00:11:38)
4. Founding Ethical Clothing Business and Delegating (00:16:46)
5. Inclusive Brand Expansion and Self-Care (00:19:49)
6. Work-Life Balance and Remote Communication (00:28:33)
7. Balancing Media Consumption and Career Milestones (00:39:08)
8. Customer Ownership and Transparency in Business (00:42:17)
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