Much Ado About the Media, Live from Lagos

The Flip

In January 2024, we hosted a live show in Lagos with The Subtext's Osarumen Osamuyi on the relationship between the tech ecosystem and the media.

It was a follow-up to a 2020 episode we published entitled Much Ado About the Media.

A lot of founders still feel the media is acting in bad faith amidst more accountable media coverage. In this episode, we explore this tension and have an important discussion with the ecosystem players themselves.

00:00 - Intro
01:22 - Reflecting on 2020's episode
08:20 - Paga's Tayo Oviosu's founder perspective
12:20 - TechCabal's Tomiwa Aladekomo's media perspective
19:04 - What about business models?
22:20 - Stears Nchedolisa Akuma on subscriptions
24:58 - Moniepoint's Didi Uwemakpan's marketing perspective
28:14 - The global perspective from TechCrunch's Tage Kene-Okafor
30:49 - FT's Aanu Adeoye
36:20 - How to give local context to a global audience
42:02 - Local vs. global media
45:43 - Who keeps the media in check?
46:36 - Editorial perspectives from TechCabal's Olumuyiwa Olowogboyega
50:03 - Negative stories about advertising partners
53:03 - Osarumen & Justin's retrospective

Much Ado About the Media, part one: https://theflip.africa/podcast/s2e9

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