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Building A Brand Kids Love and Parents Value with Melissa Cash
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Today I'm joined by Melissa Cash, co-founder and CEO of Pok Pok, an innovative digital play space for young children. We'll explore Melissa's journey from Disney to creating a company focused on diversity, inclusion, and fostering intrinsic motivation in kids through technology.
In this episode, you'll discover:
• How Melissa's focus on adding value shapes every aspect of Pok Pok
• The importance of intrinsic motivation in early childhood development
• How Pok Pok is designed to spark curiosity and self-directed learning
• The challenges and joys of building a brand that parents love and children adore
• Melissa's leadership lessons on creating a strong team and staying true to your mission
Whether you're a parent, educator, or entrepreneur, this episode offers valuable insights into building a purposeful business and fostering a generation of intrinsically motivated and creative thinkers. Don't miss this inspiring conversation about the power of intrinsic motivation and the art of value creation.
For more free videos, tools, and resources about the MIND Methodology go to https://etw.com/
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