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Unleashing B2B Marketing Strategies with Alex Love
Manage episode 443180604 series 3482355
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✅ Unlock the Secrets of B2B Marketing!
✅ Dive into cutting-edge strategies and AI insights for 2024.
✅ In this episode of Digital Coffee: Marketing Brew, host Brett Deister chats with marketing expert Alex Love from Riva Solutions.
✅ Get actionable tips to elevate your B2B engagement—stream now to stay ahead of the curve!
3 Fun Facts
- Alex drinks iced coffee (cold brew) all year round and gets her supply from Costco, favoring Dunkin' cold brew.
- Riva Solutions, where Alex works, has an alpaca as their company mascot.
- Alex's Instagram is primarily comprised of content related to her baby, dogs, and powerlifting.
Timestamps:
- 00:00 Marketing insights with Brett Deister and Alex.
- 04:14 Extensive digital marketing with employee-generated content.
- 08:32 Formal company posts, personal profiles humanize content.
- 11:18 Tag relevant individuals; avoid random or unrelated tagging.
- 14:49 AI content isn't a marketing strategy replacement.
- 17:34 AI-generated content flag introduced on LinkedIn.
- 21:03 Leaning on less polished, informal video content.
💬 Want to get involved? Leave us a comment, give us a 'like,' and follow us for more insights. Join our Locals for lively discussions, and if you've got questions, email us at bdeister@digitalcafe.media!
👕 Check out our merch: www.digitalcafe.store
🌟 Review the Podcast if you loved this episode and share it with fellow marketers who could benefit from a treasure trove of podcasting wisdom. Tune in to "Digital Coffee: Marketing Brew" and let's brew up some success together!
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