A Marketer's Blueprint for 50 Years of Career Success with Intention and Integrity

Remarkable Marketing Podcast

Navigating a career path with the precision of a seasoned captain is no small feat. This episode contains practical advice from one a top CMO who is an expert in leadership. We discuss how to make sure your career is on course and we share how to steer through the journey with intention and integrity. We dissect the importance of aligning your personal branding with career development, and how keeping true to your values shapes not only your professional journey but also the very core of job satisfaction. It's a conversation that promises to leave you with a blueprint for building a career that's not just successful, but also deeply fulfilling.
Our guest Scott Jeffrey Miller shares his journey from working at Disney to becoming CMO for Franklin Covey - and an expert in leadership and marketing, ultimately leading to his success as a seven-time author, keynote speaker, podcaster, and literary agent.
Scott discusses critical lessons on how to build a multi decade career, his approach to building a personal brand, the essence of networking, and valuable insights into marketing that can transform careers from accidental to intentional. He emphasizes the importance of understanding one’s personal and professional values, building a personal brand with authenticity, and the impactful role of networking in career advancement. With over 500 podcast episodes under his belt, Miller has a wealth of knowledge and experience that listeners can draw from to navigate their career.
Check out Scott's web site, books and podcasts
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02:34 Insights from 'Marketing Mess to Brand Success'
06:01 Mastering Marketing Language for Client Success
15:07 The Power of Personal Branding and Authenticity
18:56 Navigating Multiple Passions in Professional Branding
20:33 Unveiling 'Career on Course': Strategies for Intentional Career Growth
21:04 Decades of Observations: The Meandering Career Path
22:04 The Genesis of a Career Guidebook
23:32 Defining Your Values: The Foundation of a Fulfilling Career
26:30 Navigating Career Conflicts with Personal and Professional Values
34:07 The Power of Personal Branding
36:59 Mastering Networking in the Digital Age
40:58 The Importance of an Inner Circle for Career Advice
44:41 Final Thoughts and Advice

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Chapitres

1. Marketing Mess to Brand Success (00:00:00)

2. Personal Branding and Career Development (00:15:03)

3. Taking Control of Your Career (00:21:04)

4. Aligning Personal and Professional Values (00:26:27)

5. Building a Strong Personal Brand (00:32:15)

6. Career Success Inner Circle (00:37:34)