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Ep. 29- "When to Optimize Your Packaging" with Dustin Smith, Co-Founder and CEO of Boldtsmith Packaging Consultants
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In this episode of "Product & Packaging Powerhouse," host Megan Young Gamble interviews Dustin Smith, the CEO and co-founder of BoldtSmith Packaging Consultants. They discuss the evolution of packaging solutions, emphasizing the importance of data-driven decisions for optimizing packaging, reducing costs, and improving sustainability. Dustin shares insights on working across various industries, from cheese to submarines, and highlights the critical role packaging plays in shipping, product protection, and cost efficiency. The conversation also touches on sustainability, innovation, and balancing professional and personal life as a busy entrepreneur.
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[Megan Young Gamble Links]
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[Powerhouse Dustin Smith Links]
- Personal LinkedIn: https://www.linkedin.com/in/dustin-smith-19436526/
- Company LinkedIn: https://www.linkedin.com/company/boldtsmith-packaging-consultants/
- Website: www.boldtsmithpackaging.com
Quotes:
- Decisions need to be driven by data, especially when you're talking about huge volumes.
- Packaging optimization isn’t just about cutting costs—it's about finding the perfect balance between performance, sustainability, and brand experience
- Green is nice, but net green is nicer
- If you don’t have data, it doesn’t make sense.
- You can reduce costs and boost sustainability at the same time—it’s all about making data-driven packaging decisions.
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