Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
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#19 Pork Inspiration with Tara-Ann Dugan (National Pork Board)
MP3•Maison d'episode
Manage episode 239554447 series 2396523
Contenu fourni par Peppered: A Food and Beverage Marketing Podcast, Peppered: A Food, and Beverage Marketing Podcast. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Peppered: A Food and Beverage Marketing Podcast, Peppered: A Food, and Beverage Marketing Podcast ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
Tara-Ann Dugan is the Director of Consumer and Marketplace Insights for the National Pork Board and has more than 12 years of food marketing and research experience, spanning across McDonald’s Corporation, Nielsen, IRI, and Hammacher Schlemmer. She has some great insight not only in the protein category but eating occasions in general. On today’s show we will be taking a deep dive into the wonderful world of pork, meat, and protein. Join us as we discuss: - Changing consumer needs - 9 dinner occasions identified in the new Dinner at Home in America research - Do Millennials and GenZ know how to cook meat? - Perceptions of pork and meat - The role of Retail POS - How has “plant-based” impacted the pork category? - What’s new and innovative in the pork industry? - Transparency
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20 episodes
MP3•Maison d'episode
Manage episode 239554447 series 2396523
Contenu fourni par Peppered: A Food and Beverage Marketing Podcast, Peppered: A Food, and Beverage Marketing Podcast. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Peppered: A Food and Beverage Marketing Podcast, Peppered: A Food, and Beverage Marketing Podcast ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
Tara-Ann Dugan is the Director of Consumer and Marketplace Insights for the National Pork Board and has more than 12 years of food marketing and research experience, spanning across McDonald’s Corporation, Nielsen, IRI, and Hammacher Schlemmer. She has some great insight not only in the protein category but eating occasions in general. On today’s show we will be taking a deep dive into the wonderful world of pork, meat, and protein. Join us as we discuss: - Changing consumer needs - 9 dinner occasions identified in the new Dinner at Home in America research - Do Millennials and GenZ know how to cook meat? - Perceptions of pork and meat - The role of Retail POS - How has “plant-based” impacted the pork category? - What’s new and innovative in the pork industry? - Transparency
…
continue reading
20 episodes
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