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HITEC24: KSL Resorts on Hotel Tech Stack Strategy
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KSL Resorts operates some of the premier resorts in the world. On the HITEC show floor, I spoke with James Turnbull, Senior Corporate Director of Operational Finance to discuss how the company thinks about its tech stack and how they’re uniting all their hotels under different flags through technology.
🔹 Focus on Consolidation: Streamline your tech stack for greater efficiency and effectiveness across properties.
🔹 Vendor Strategy: Transition from bespoke solutions per property to consistent vendors to enhance data analysis and operational efficiency.
🔹 Data Utilization: Leverage data from reservation to post-stay surveys to gain actionable insights and improve guest experiences.
🔹 Vendor Relationships: Long-standing partnerships with established vendors to handle millions of data points and make them actionable.
🔹 Personalized Guest Experience: Use rich data to understand guest behaviors and preferences, aiming to tailor offers and enhance guest satisfaction.
🔹 Operational Efficiency: Apply insights from data to optimize staffing and operations, especially in complex properties with diverse amenities.
🔹 Future Goals: Focus on driving revenue, enhancing guest loyalty, and managing day-to-day operations more effectively.
📢 Check out the full interview for more insights on how KSL Resorts is navigating the complexities of technology in hospitality! Thanks to Unifocus, technology that delivers value, for sponsoring this video.
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