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MicroConf Tactics: How Ben Chestnut Bootstrapped Mailchimp to a $12 Billion Exit

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Contenu fourni par MicroConf and Rob Walling. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par MicroConf and Rob Walling ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.

Ben Chestnut, co-founder of Mailchimp joins Rob Walling on the stage at MicroConf US 2024 in Atlanta. They discuss Mailchimp's origin as a side project from a web consulting firm, its accidental yet pivotal adoption of the freemium model, and the company's growth to a $12 billion exit.

Ben shares insights on scaling the business, emphasizing the importance of operational excellence and fostering a creative culture. He also reflects on the challenges of serving small businesses versus enterprise clients and the decision not to develop a customer success team.

Links from the Pod:

Watch this video on YouTube

Join us in MicroConf Connect

Upcoming MicroConf Events

This Is How Apple Rolls

Intuit to Acquire Mailchimp

Subscribe to the MicroConf YouTube Channel

  continue reading

374 episodes

Artwork
iconPartager
 
Manage episode 444323772 series 2688696
Contenu fourni par MicroConf and Rob Walling. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par MicroConf and Rob Walling ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.

Ben Chestnut, co-founder of Mailchimp joins Rob Walling on the stage at MicroConf US 2024 in Atlanta. They discuss Mailchimp's origin as a side project from a web consulting firm, its accidental yet pivotal adoption of the freemium model, and the company's growth to a $12 billion exit.

Ben shares insights on scaling the business, emphasizing the importance of operational excellence and fostering a creative culture. He also reflects on the challenges of serving small businesses versus enterprise clients and the decision not to develop a customer success team.

Links from the Pod:

Watch this video on YouTube

Join us in MicroConf Connect

Upcoming MicroConf Events

This Is How Apple Rolls

Intuit to Acquire Mailchimp

Subscribe to the MicroConf YouTube Channel

  continue reading

374 episodes

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