Skyrocketing Your Home Care Agency to Success: Strategies, Goals, and Innovations for 2024

Home Care Marketing & Sales Mastery by Approved Senior Network®

Get ready to elevate your home care agency to new heights! This episode is jam-packed with insights into the game-changing strategies that made waves in 2023, from tapping into the power of a robust online presence to harnessing the community's trust. We delve into the art of setting goals early and creating an actionable roadmap, and maintaining a consistent field presence to keep your home care agency thriving!
Ever wondered how to effectively track your progress and stay motivated to achieve your goals? That's what we're dishing out! Learn about the SMART goal setting framework, the secret sauce to increasing client hours, retaining clients, and unleashing the power of effective marketing. We also dive into the magic ratio of referrals to aim for, and how to turn holiday outreach initiatives into a sales powerhouse.
But that's not all! We're also serving up some innovative ideas to kickstart the New Year on a high note. Find out how you can decrease readmissions in a snap and learn about the often-overlooked benefits of home care for eye health. Plus, get ready to dazzle your referral sources with our creative ideas for custom cards. So, buckle up and get ready to skyrocket your home care agency to success in 2024!

Chapitres

1. 2023 Reflection (00:00:03)

2. Setting SMART Goals and Increasing Sales (00:12:39)

3. Run Rate and December Cookie Outreach (00:17:45)

4. Holiday Marketing Campaign for Referral Sources (00:26:31)

5. Reducing Readmissions and New Year Outreach (00:32:51)

6. Promoting Facebook Group and Holiday Activities (00:41:36)

7. Planning and Updates Before Halloween (00:51:38)