021. The Secret Email Funnel All Service Providers Need with Prerna Malik

Create to Convert Podcast

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Have you ever felt like your email marketing is more of a chore than a powerful tool in your business? Maybe you’re struggling with what to say, how to say it, or even why you’re sending emails in the first place. It’s easy to get caught up in the numbers—opens, clicks, unsubscribes—and lose sight of the true purpose: connecting with your audience and driving meaningful results.

But what if you could simplify your approach, remove the overwhelm, and create emails that not only build relationships but also boost your sales? Sounds too good to be true? Trust me, it’s possible!

In this episode, we explore the game-changing concept of Nurtured for Sales newsletters, a secret funnel that runs in the background of your business, helping you convert leads without the stress of constant live launches. And who better to guide us through this topic than Prerna Malik, a seasoned conversion copywriter and co-founder of Content Bistro. Prerna shares her expert insights on how to craft emails that resonate, nurture, and ultimately convert, all while simplifying your email marketing process.
About Our Guest: Prerna Malik
Prerna Malik is a Copyhackers-certified conversion copywriter and the co-founder of Content Bistro. With years of experience and a knack for crafting high-converting copy, Prerna has helped countless entrepreneurs turn their email lists into profitable, engaged communities. She’s the strategist behind multiple million-dollar launches and six-figure evergreen sales funnels, and she’s here to help you do the same.

Explore more of Prerna’s work: https://www.contentbistro.com
Unlock the power of your email marketing with Prerna’s insights: https://www.contentbistro.com/blog

Tune in and discover how to transform your email marketing from a source of stress into a streamlined, sales-driving machine.
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Chapitres

1. Introduction (00:00:00)

2. Meet Prerna Malik (00:02:21)

3. Common Mistakes in Email Marketing (00:05:46)

4. The Importance of Quality Over Quantity (00:08:33)

5. Balancing Content and Sales in Emails (00:09:58)

6. Nurtured for Sales Newsletters vs. General Weekly Newsletters (00:15:03)

7. The Secret Funnel: Nurtured for Sales Newsletter Funnel (00:18:03)

8. Crafting Effective Email Sequences (00:26:10)

9. Managing Email Automations (00:30:58)

10. Leveraging AI for Email Marketing (00:35:01)

11. Action Steps for Implementation (00:38:30)