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Content Marketing School: Strategies for Business Growth, social media marketing, LinkedIn growth, Live broadcasting, AI content creation, and business tips for B2B professionals, consultants, and entrepreneurs
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029 - Heart Over Hard Sell Crafting Your Authentic Content: Secrets From A Copywriter
Manage episode 402403706 series 3525411
Contenu fourni par Annette Richmond, MA, Annette Richmond, and MA. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Annette Richmond, MA, Annette Richmond, and MA ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
Do you feel like your content is a whisper drowned out by a roaring crowd? Listen up.
Nikki R. Jones, communication strategist, and copywriter joined me to discuss how to craft copy that resonates with your audience.
Topics included:
🔹Winning your audience with copy that comes from the heart
🔹Recognizing the value you provide, a new perspective on selling
🔹Creating calls to action that will invite rather than repel your audience
🔹Being authentically you and why it's essential to writing copy
🔹Planning a ratio between informational emails and service offerings
🔷 Thank you for listening. If you found this episode relevant don't forget to hit that Follow Button to keep learning and growing with us.
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💙 Find me on Bluesky @annetterichmond.bsky.social
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For additional insights, follow Annette Richmond and Black Dog Marketing Strategies on social media.
LinkedIn: https://www.linkedin.com/in/annetterichmond/
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LinkedIn Company Page: https://www.linkedin.com/company/black-dog-marketi...
Chapitres
1. 029 - Heart Over Hard Sell Crafting Your Authentic Content: Secrets From A Copywriter (00:00:00)
2. Content Marketing Strategies for Entrepreneurs (00:00:39)
3. Crafting Compelling, Strategic Content (00:11:25)
4. Building Confidence and Personal Branding (00:22:14)
72 episodes
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