The Importance Of A/B Testing For Marketing

ClearBrand Marketing Podcast

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2+ y ago 47:03

MP3•Maison d'episode

We hear the term "A/B testing" thrown around all the time in the marketing world, but why all the fuss?
In this podcast episode, R. Alexander Toth reveals the versatility of A/B testing for marketing.
You’ll learn:

Why A/B testing for marketing is essential
Where A/B testing is most effective
Free tools for A/B testing
How frequently to use A/B testing for marketing

Regular optimization is critical for convincing leads to interact with your content. A/B testing is a fantastic tool for determining which content fuels engagement most.

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