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How To Actually Get Data-Driven Insights (by Asking Less Stupid Questions) with Steen Rasmussen
Manage episode 299801918 series 2969582
HIGHLGHTS:
1:07 - Why data is like meat (hint: it spoils very fast)
5:52 - How historical data can be fine-tuned for your predictive model
13:50 - The future of personalization and ecommerce shopping experiences
23:52 - What Steen recommends for KPIs to track for ecommerce brands
31:10 - How to balance short term gains with long-term user
95 episodes
How To Actually Get Data-Driven Insights (by Asking Less Stupid Questions) with Steen Rasmussen
Cart Overflow: Where eCommerce Marketing Playbooks Are Written & Shared
Manage episode 299801918 series 2969582
HIGHLGHTS:
1:07 - Why data is like meat (hint: it spoils very fast)
5:52 - How historical data can be fine-tuned for your predictive model
13:50 - The future of personalization and ecommerce shopping experiences
23:52 - What Steen recommends for KPIs to track for ecommerce brands
31:10 - How to balance short term gains with long-term user
95 episodes
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