show episodes
 
Artwork

1
How Brands Are Built

How Brands Are Built

Unsubscribe
Unsubscribe
Chaque mois
 
On How Brands Are Built, branding professionals get into the details of what they do and how they do it. Other podcasts about branding focus on news, opinion, and high-level theory. They can give you a 30,000-foot view of branding; How Brands Are Built is where the rubber meets the road. In each episode, Rob Meyerson, a San Francisco-based brand strategist, interviews other strategists, designers, writers, namers, and researchers to help you understand how brands are really built.
  continue reading
 
Artwork
 
Weekly interviews with authors of new marketing and sales books. Named by LinkedIn and Forbes as one of the top marketing and sales podcasts. Hosted by Douglas Burdett, a marketing strategist, former artillery officer, Madison Avenue ad man, and stand-up comedian.
  continue reading
 
Artwork
 
”What the Helvetica?” is an engaging series of conversations between Michael Janda and guest entrepreneurs, delving into the realities of building a business. What happens behind the curtain? What crucial insights remain unspoken? It’s not all sunshine and roses; ”What the Helvetica?” dives deep to unveil the raw truths of entrepreneurship—good, bad, and ugly—and listeners may learn a thing or two along the way.
  continue reading
 
Artwork
 
Unlock the power of innovation in just 10 minutes! Join us on 'Keeping Innovation Alive" for electrifying conversations with pioneering minds, visionary founders, and trailblazing CEOs. In each bite-sized episode, dive into the minds of industry leaders as they share their secrets, insights, and strategies to fuel innovation. Find us on all major podcast platforms and get inspired to push boundaries! Discover more at www.keepinnoalive.com/podcast
  continue reading
 
Welcome to The Studeo Podcast, a show for ambitious creatives who want to level up their creativity, productivity, and leadership skills. A series of live conversations I host on a weekly basis, inviting a range of creative leaders and other interesting speakers to talk about topics such as design, branding, brand strategy, mindset, and meta-skills. Sharing tested strategies and actionable real-world advice that have helped me and others in the creative industry to solve bigger problems, ear ...
  continue reading
 
Artwork
 
For more than 5 years and 200+ episodes, the Remarkable People Podcast has been motivating people around the world to break free from what has been holding them back in life, refine their God-given skills, and achieve new heights. Listen now to hear the inspiring true stories of Remarkable People who not only overcame great adversity, but achieved meaningful success. Listen closely while we break down their real life triumphs into the practical action steps they took to be victorious, and yo ...
  continue reading
 
Loading …
show series
 
Send us a text "We're all here for a reason." ~ Sally Pederson Guest Bio: Sally Pederson is a #1 International Bestselling Author, award-winning luxury travel writer, and founder of Global Citizen Life. She empowers entrepreneurs and business owners to redefine success on a global scale. Her boutique consulting firm is more than a business; it's a …
  continue reading
 
Send us a text SHOW NOTES: Website(s): https://trident-cc.com/ Email: robert.roy@trident-cc.com LinkedIn: https://www.linkedin.com/in/robertroy3/ FrankSpeech URL: https://frankspeech.com/v/3kp42 REMARKABLE LISTENER SPECIAL OFFER(S): REMARKABLE OFFER 1: Enjoy saving 30% to 80% on EVERYTHING you order at MyPillow.com with Free Promo Code, “REMARKABLE…
  continue reading
 
In this episode of 'What the Helvetica', Mike Janda is joined by UK advertising veteran Thad Cox. Thad shares his unique insights on the ever-changing landscape of advertising and branding. From the evolution of Instagram content to disruptive packaging and emotional advertising, this episode is packed with valuable information. Thad also highlight…
  continue reading
 
Send us a text “If you want to be remarkable, you have to believe in yourself. Doesn’t matter how many people in the world believe in you, as long as you believe in yourself, you can do anything.” ~ Shana Meyerson Guest Bio: Shana Meyerson is the globally acclaimed creator of YOGAthletica and the Handstand Breakthrough Revolution. She started teach…
  continue reading
 
Discover the art and science of brand naming with branding expert Rob Meyerson. In this insightful interview, learn essential strategies for creating memorable and impactful brand names. From qualitative and quantitative research to effective client communication, gain valuable insights to elevate your branding game. Join host Mike Janda on What th…
  continue reading
 
What does it take to level up your creative career and land high-value clients while maintaining balance in your personal life? In this episode, Mike Janda sits down with creative entrepreneur and educator Kady Sandel to uncover exactly that. They dive deep into personal branding, transitioning from low to high-value projects, breaking free from th…
  continue reading
 
Curious about the life behind the persona of G'Day Frank? Join Michael Janda on this episode of What the Helvetica as he interviews the creative genius Reagan Mackrill. They dive deep into the art of personal branding, the hurdles of social media algorithms, and the balancing act of family life with content creation. Discover the highs and lows of …
  continue reading
 
Ever wondered what it takes to build a successful design agency from the ground up? Join host Michael Janda as he sits down with Dan Janssen of Lincoln Design Co. for an insightful conversation about the highs, lows, and everything in between. Discover how Dan navigates the creative process, develops standout brands, and scales his agency while tac…
  continue reading
 
Send us a text “What’s the best workout for MS? The best workout is the one you actually do!” ~ Kim Rahir Guest Bio: Kim Rahir is a 60-year old mother of three who was diagnosed with MS 10 years ago and decided to ignore her doctor’s advice and muscle her way back to a happy life. Last year she became European Champion in Masters Weightlifting in h…
  continue reading
 
Send us a text “We all have beliefs, but we are not bound by our beliefs.” ~ Lion Goodman Guest Bio: Lion Goodman is the founder of the Clear Beliefs Institute. He has 45 years’ experience as an executive coach, counselor and healer. He is called the Subconscious Pattern Detective. He is a Professional Certified Therapeutic Coach and the creator of…
  continue reading
 
Renowned fine artist and muralist Daniela de Castro joins host Michael Janda to share her inspiring creative journey from Venezuela to the U.S. She delves into her distinctive artistic process, emphasizing the recurring theme of hands in her work. Known for her large-scale murals and intricate hand paintings, Daniela also provides valuable insights…
  continue reading
 
Send us a text “It’s not about being relevant, it’s about being revenant.” ~ Richard Walsh Guest Bio: Richard Walsh is a 30-year seasoned entrepreneur. He’s the best-selling author of Escape the Owner Prison, the contractor’s new way to scale, regain control, and fast-track growth while loving life. A speaker and podcast host, he’s a husband and fa…
  continue reading
 
Subscriber-only episode Send us a text “No Quitting. No Regrets. Leaving it all on the mat.” ~ Richard Walsh Description: This is a special bonus episode on the difference between quitting and losing, and looking forward, not back. Learning about leaving it all on the mat, and why. Leaving it All on the Mat with Richard Walsh | RPP+ Bonus Content E…
  continue reading
 
Send us a text “Your diagnosis does not have to be your prognosis. Your life isn’t ending, it’s just getting started." ~ Xenia Brandstetter Guest Bio: In her previous life, Xenia used to work in Finance until she fell ill in her mid-20s with multiple autoimmune diseases. She couldn’t keep up with her job and her life, was bedridden for a while, and…
  continue reading
 
The New Rules of Marketing & PR: How to Use Content Marketing, AI, Social Media, Podcasting, Video, and Newsjacking to Reach Buyers Directly (9th Edition) by David Meerman Scott ABOUT THE BOOK: The updated ninth edition of the pioneering guide to generating attention for your idea or business, jam-packed with new AI techniques and fresh stories of …
  continue reading
 
Send us a text “People are only as secure as their next meal." ~ Dr. Leland Stillman Guest Bio: Dr. Leland Stillman studied Biology and Environmental Health at Connecticut College and received his medical doctorate from the University of Virginia. He then trained in Internal Medicine at Maine Medical Center. He practiced as a Hospitalist for three …
  continue reading
 
Unsticking Deals: Why Deals Stall, How to Unstick Them, And How to Prevent Them From Sticking in the First Place by James Muir ABOUT THE BOOK: Stuck deals are arguably the biggest problem in sales. Depending on the industry, between 40-60% of all sales are lost to no-decision. The implications are staggering. This fact means that the problem of stu…
  continue reading
 
Send us a text “A man’s got to have a code, a creed to live by.” ~ Patrick Dorinson Guest Bio: For the last 35 years I have been involved in all kinds of political combat all across America and I have the battle scars to prove it. He is a writer, speaker and commentator who unlike many so-called pundits and commentators, has actually been in the ar…
  continue reading
 
The Power of Instinct: The New Rules of Persuasion in Business and Life by Leslie Zane ABOUT THE BOOK: Award-winning Fortune 500 brand consultant and behavioral expert Leslie Zane shatters conventional marketing wisdom, showing readers how to tap into the hidden brain where instinct prevails, creating a powerful network of connections that drive pe…
  continue reading
 
Send us a text “You've got to choose your hard. You can have hard that leads to destruction and death, or you can have hard that will eventually bring you to fruit of life." ~ Amber Love Guest Bio: Amber is a third-generation survivor of sex trafficking. Today, Amber is committed to empowering the faith community to become mobilized in identifying …
  continue reading
 
The Consumer Behaviour Book: Exploring The Reasons Why Emotions Are So Important In Decision Making by Anthony “Tas” Tasgal ABOUT THE BOOK: Neoclassical economics assumes that most people have well-defined preferences and make well-informed, self-interested decisions based on those preferences. But in the real world, this is often not the case. The…
  continue reading
 
You may have dreamt of becoming a digital nomad, but what is it really like? Let's explore the ins and outs of digital nomad life in this episode of ‘What the Helvetica?’ with Michael Janda and Elisabeth Mayr. They discuss Elisabeth's journey as a freelance UX designer, educator, and podcast host. Discover her experiences traveling the world as a d…
  continue reading
 
Send us a text “You can't be, what you can't see." ~ Lisa DeFrank-Cole Guest Bio: Dr. Lisa DeFrank-Cole is an author, educator, and public speaker with more than 20 years of experience working in universities and in state government. Lisa works with individuals and groups to support their leadership learning and development through her writing, spe…
  continue reading
 
Buyer Personas – Revised and Expanded: Gain Deep Insight Into Your Customers' Buying Decisions and Win More Business by Jim Kraus and Adele Revella ABOUT THE BOOK: A fresh look into understanding your prospective customer's buying decisions to influence them and win more business Building on the groundbreaking success of the first edition, this new…
  continue reading
 
Send us a text “The language of an abuser is lying. “ ~ Mark Sowersby Overview: Many people go through trials, or like Mark, “nightmares”. There is a process we can go through to find hope, redemption, peace, and grace in our lives. Overcoming Childhood Sexual Molestation and other horrific traumas, hurts, and wounds is possible. See how Mark did i…
  continue reading
 
The Smart Advertising Book: How To Deliver Advertising That Grows Your Brand by Dan White ABOUT THE BOOK: Brands today have a bewildering array of ways to communicate with their target audience. To succeed, brand owners need to know how to identify the best combination of media and how to create effective content. Much advertising is ill-chosen and…
  continue reading
 
Is it possible to build an agency culture that values integrity while at the same time, aligns with your business values? Destyn Patera from Lensea, a film and videography agency in Pensacola, Florida, joins Michael Janda to explore this topic. Destyn shares his unique journey into filmmaking, his take on integrity-driven business practices, and ho…
  continue reading
 
Chaotic Change: Embracing Chaos to Drive Innovation and Growth by Nicholas Webb ABOUT THE BOOK: Chaotic Change is designed to be a comprehensive guide for leaders, innovators, and change-makers navigating the complexities of the modern business landscape. Through personal anecdotes, case studies, and practical strategies, this book provides a roadm…
  continue reading
 
Send us a text “It’s time to think about our next goals.” ~ Maiden Frank Guest Bio: Maiden R. Manzanal-Frank is a global impact advisor based in Alberta, Canada, a consultant, coach, mentor, instructor on leadership and change-making, strategy, and management, and author of the book: Provocateurs not Philanthropists: Turning Good Intentions into Gl…
  continue reading
 
Brand Naming: The Complete Guide to Creating a Name for Your Company, Product, or Service by Rob Meyerson ABOUT THE BOOK: You don't have a brand—whether it's for a company or a product—until you have a name. The name is one of the first, longest-lasting, and most important decisions in defining the identity of a company, product, or service. But se…
  continue reading
 
In this episode of 'What the Helvetica?', Mike Janda chats with Danny Allen-Page, an agency owner, former pro footballer, and Instagram influencer with 61,000 followers. They dive into Danny's incredible journey, from growing his new agency from nothing to $3.5 million in just five months, tackling the challenges of coaching and mentoring, and bala…
  continue reading
 
Today's guest is Alex Center, a designer and podcaster and founder of the award-winning design and branding studio, CENTER. From 2006 to 2017, Center worked for the Coca-Cola Company, helping build the brands Vitaminwater, Powerade, and Smartwater. Today, he and the team at CENTER are building the next generation of icon brands partnering with comp…
  continue reading
 
The Road To Hell: How Purposeful Business Leads To Bad Marketing And A Worse World And How Human Creativity Is The Way Out by Nick Asbury ABOUT THE BOOK: The road to hell is paved with good intentions, says the proverb. Never has that been truer than in the case of corporate purpose, the movement that took over the business and advertising world fo…
  continue reading
 
Music branding? If you haven't heard about this before... join Mike Janda in this exciting episode of What the Helvetica? as he sits down with the creative minds behind Drop Music Branding—Gabo, Dal, and Mau. Discover the fascinating world of audio branding, how it complements visual branding, and why it’s crucial for building a strong, memorable b…
  continue reading
 
Send us a text “If we can do it, you can too… Through Christ!” ~ David Pasqualone Podcast Overview: Inspiring true stories of Remarkable People who overcame great adversity and achieved meaningful success, broken down into the practical steps of exactly how they did it, so you can too! “Listen. Do. Repeat. For Life!” SHOW NOTES: Website: https://Da…
  continue reading
 
Blue Goldfish 2.0: 8 Ways to Leverage AI and Data for Customer Loyalty & Marketing Innovation by Stan Phelps and Chuck Gallagher ABOUT THE BOOK: In an era where AI transforms the landscape of customer engagement, Blue Goldfish 2.0 emerges as the essential guide for businesses aiming to lead through innovation. This updated second edition shines a s…
  continue reading
 
This episode of How Brands Are Built is a live recording of an April 25, 2024 book launch for Designing Brand Identity, sixth edition, held at Noise 13 in San Francisco. The event included a panel discussion moderated by Rob Goodman. The panelists were Dava Guthmiller, founder of Noise 13, Rob Meyerson co-author of the sixth edition of Designing Br…
  continue reading
 
Join host Mike Janda in an insightful conversation with digital artist Christina McKay as they delve into the world of vehicle wraps, creative processes, and the evolving role of generative AI in art. Christina, the founder of Curvaceous Wraps, discusses her journey, the challenges she faces, and how she integrates AI for inspiration while emphasiz…
  continue reading
 
Loading …

Guide de référence rapide