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J&J StartsTalking

Jeremy Barrow & Jonathan Short

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Join us as two long time friends talk about any and all things that may be interesting. Everyone has had that conversation with a friend that ended with one of you saying "we should have recorded that". Well this is what we do now.
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The #1 sales podcast in the world, fueled by hyper-actionable sales tactics from the top 1% sellers at companies like Salesforce, Gong, Outreach, Slack, LinkedIn, Keller Williams, Northwestern Mutual. 30 Minutes to President's Club cuts all the BS, fluffy mindset stories, and sales academia to give you the most actionable sales tactics that get you to President's Club. Every episode is a supercharged 30 minutes where you'll hear step-by-step breakdowns in every key dimension of sales, includ ...
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Hosted by Founder and CEO of Fangirl Sports Network, The Tracy Sandler Show is a sports and lifestyle podcast that will get you caught up on the top sports headlines, while adding in laughter and spice. Tracy is a beat reporter covering the San Francisco 49ers and a die-hard Dodgers Fangirl, so prepare to bleed blue, think gold and get ready for game-day.
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John Barrows sheds light on the future of sales in an AI-driven world, inspiring sales professionals to embrace change and seize new opportunities. With AI revolutionizing the way we work, John shares how to harness its power to eliminate mundane tasks, allowing you to focus on what truly matters: authentic human connections and meaningful client r…
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It's a Week 7 Super Bowl rematch as the Kansas City Chiefs come to Levi's Stadium to take on the San Francisco 49ers. The Athletic's Matt Barrows joins The Tracy Sandler Show to break down what the 49ers need to do to finally beat the Chiefs and look at key matchups. Then, Host at Bleacher Report and Kansas City Sports Network, Hayley Lewis, stops …
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ACTIONABLE TAKEAWAYS: Signal Prioritization: Categorize signals (e.g., high-intent, time-based) with different response SLAs to ensure timely outreach. Call Blitz Culture: Multiple weekly call blitzes with a virtual sales floor create a high-energy, team-building cold calling environment. Effective Personalization: Don’t rely on signals alone; comb…
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ACTIONABLE TAKEAWAYS: Facial Expressions Control Tone: Your facial expressions influence your tone. For example, leaning in creates a concerned tone, while tilting your chin up can convey curiosity. Slow Down Your Questions: Asking questions too quickly leads to poor answers. Slow down the second half of your question to give prospects time to thin…
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Alex Buckles is the CEO of Forecastable and founder of Pathways for Autism. A Marine Corps veteran, Alex draws from his experiences to emphasize the importance of problem-solving and building meaningful relationships in sales. He offers valuable insights on prioritizing quality over quantity, leveraging robust partner networks, and driving more qua…
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FOUR ACTIONABLE TAKEAWAYS To learn about what’s going on in other parts of your organization, get on the email alias distribution lists. Build out your go team of people that you can rely on in legal, product, marketing, deal desk, etc. so that you’re never stuck trying to figure out how to get a function to help you with a deal. To determine the n…
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ACTIONABLE TAKEAWAYS: 80/20 Rule for Experimentation: Keep 80% of your team's work process-driven and reserve 20% for new, experimental ideas to avoid chaos. Track MQL to Reply Rates: Use the MQL to reply rate metric to gauge how well your messaging engages prospects. Key Metrics for Pipeline Meetings: Focus on leads by source, conversion rates, me…
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ESPN's Brady Henderson joins The Tracy Sandler Show to preview the Thursday Night Football game between the San Francisco 49ers and the Seattle Seahawks. It's a Week 6 game that - not to be dramatic - has major implications on the direction of the season for both teams. Tracy and Brady break down the matchup, discuss Super Bowl hangovers, what has …
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FOUR ACTIONABLE TAKEAWAYS: Know Your Solution – Understand the problems you solve, their root causes, and the demo paths before your discovery call. Model Multiple Scenarios – Present "worst," "average," and "best" cases to appear more impartial and handle objections better. Link Problems to Causes – Connect the buyer’s problem to its root cause an…
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After Sunday's brutal loss to the Arizona Cardinals, how can the San Francisco 49ers fix their myriad of issues? Co-Host of The Simms Complete Podcast, Matt Simms, joins The Tracy Sandler Show to break it all down. They talk about what's missing on defense (besides tackling), the Christian McCaffrey effect, what's going on with Brock Purdy, special…
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In this episode John Barrows welcomes Will Barron, renowned for his successful podcast "salesman.com," boasting over 700,000 downloads monthly. A disruptor in traditional sales training, Will discusses the importance of sales fundamentals over automation, ethical sales tactics, and the necessity of focusing on the buyer's journey. You will gain val…
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FOUR ACTIONABLE TAKEAWAYS Find your prospect's birthday and then add them to your calendar to send thoughtful notes If a competitor is faltering run a list report of all their customers and prospect them If doing in-person office visits bring a gift to break the ice and leave a memorable impressions If you missed something on a meeting, don't wait …
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The 49ers have two division games in five days, with the first being Sunday when the Arizona Cardinals come to town. ESPN Cardinals Reporter, Josh Weinfuss, joins The Tracy Sandler show to preview the matchup, talking Kyler Murray, the health of the 49ers linebackers, players you may not be thinking of that could be the difference, predictions and …
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DMs Neal and Derrick sit down and bring 35 MORE campaign/one shot ideas to try and get to 300 overall ideas from the podcast! Knocked Prone Badventure Club C&I 1 – Ep06 – 20 ideas – Mitch & Chris C&I 2 – Ep12 – 20 ideas – Mitch & Chris C&I 3 - Ep22 – 30 ideas – Mitch, Chris, and Michael Ross C&I 4 – Ep39 – 30 ideas – Mitch, Chris, and Morgan Jenkin…
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TOP ACTIONABLE SALES TAKEAWAYS: Layer your discovery tree: After a prospect speaks, pull up your discovery tree and ask, "Where are we now?" Identify if they mentioned a situation, problem, or impact, and discuss where to guide them next, actively engaging your team. Keep it punchy and efficient: Drive the screen share, skip small talk, and use the…
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Dan Balcauski is the founder and Chief Pricing Officer at Product Tranquility and expert in pricing and packaging for high-volume B2B SaaS companies. In this episode, we explore a variety of pricing strategies, uncover industry-specific practices, and discuss the growing influence of AI in pricing. Dan also shares valuable tips for sales reps and e…
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FOUR ACTIONABLE SALES TAKEAWAYS Recognize your SE and team members who help you on deals & onsites Call each attendee after a meeting to thank them for their time and ask them for their feedback When pitching an onsite be prescriptive about what's in it for your champion and close with "Do you think your team would be open to something like that" a…
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The 49ers need a bounce back game, and badly. New England Patriots Host and Reporter, Tamara Brown, joins The Tracy Sandler Show to preview the game, as the women talk the keys to success for the 1-2 teams, what the 49ers defense needs to do right the ship, special teams, Jacoby Brissett, and Brock Purdy and his current supporting cast. It's a fun …
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TOP ACTIONABLE SALES TAKEAWAYS: Connect with your team: Be connected with everyone at your company to easily back-channel info about candidates through mutual connections. Three-step candidate drip: Use a three-message drip when outbounding candidates—intro, bubble-up, and ask for referrals if they aren’t interested. Mini-pitch framework: Pitch by …
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The 49ers had Week 3 wrapped up, until they didn't. The Associated Press' Josh Dubow joins The Tracy Sandler Show to talk about how the 49ers fell apart against the Rams, general defensive issues, what can be done about special teams and the injury bug. It's a great one, so subscribe, rate, review and enjoy!…
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Welcome back to DM-Nastics - the gym for Dungeon Masters to work out their minds!Content: We talk about ways to make monsters more monstrous!Inspiration: Pgs 14-15 ToV: MVExercise: Monstrous ModificationsSupplement: Kobold Press DiscordTwitter: @dmnastics DM Neal's @joatmoniac DM Celeste's @cconowitchInstragram: @dmnastics Discord: https://bit.ly/D…
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Get our free Account Research toolkit FOUR ACTIONABLE TAKEAWAYS Mixtape Demo: Instead of sending a full 60-minute demo recording, send short, highlight snippets that prospects can easily share and digest. Clarify Vague Terms: When prospects use broad terms like "ABM," ask them to define what it means in their context to get more specific insights. …
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Melanie Fellay, a trailblazing entrepreneur, has been at the forefront of transforming sales enablement through AI-driven solutions. She is is a Forbes 30 Under 30 recipient, Top 100 Female Entrepreneur to Watch and the CEO and co-founder of Spekit where she is on a mission to revolutionize workplace learning. John and Melanie unpack tons of value …
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Here's and update on our reflections from Q3 and what we have planned for October-December 2024 on 30 Minutes To Presidents Club. Sales Course & Community ➥ Get on the waitlist: https://30mpc.com/course ➥ Subscribe so you don't miss updates: https://tactics.30mpc.com/newsy ❏ More 30MPC ❏ ➥ Follow Armand on Twitter: https://twitter.com/armandfarrokh…
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Whose House? In theory, Rams House, but when the 49ers come to town, not so much. ESPN's Jeremy Fowlers joins The Tracy Sandler Show to preview the Week 3 matchup, talk about the big picture effect of the Christian McCaffrey and Deebo Samuel injuries, ramping up on defense and more! It's a great episode, so subscribe, rate, review and enjoy!…
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Mark walks Armand through his step by step B2B sales process MARK'S PATH TO PRESIDENT’S CLUB Chief Revenue Officer @ Catalyst Software Sr. Vice President of Global Sales @ Outreach Regional Sales Director @ School Specialty Planning & Student Development Sr. Account Management @ Great American Opportunities RESOURCES DISCUSSED The Sales Process Doc…
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The injuries keep coming for the 49ers with Deebo Samuel now out a couple of weeks. NFL Network's Omar Ruiz joins The Tracy Sandler Show to talk about how the 49ers offense will change, who we'd like to see step up on defense and well, a little Dodgers. It's a very fun episode, so subscribe, rate, review and enjoy!…
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DMs Neal and Derrick sit down and bring 35 campaign/one shot ideas to try and get to 300 overall ideas from the podcast! C&I 1 – Ep06 – 20 ideas – Mitch & Chris C&I 2 – Ep12 – 20 ideas – Mitch & Chris C&I 3 - Ep22 – 30 ideas – Mitch, Chris, and Michael Ross C&I 4 – Ep39 – 30 ideas – Mitch, Chris, and Morgan Jenkins C&I 5 – Ep53 - 30 ideas – Mitch, …
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FOUR ACTIONABLE TAKEAWAYS Multi Single-Threading: After a big team meeting, send individual follow-up messages to key stakeholders. This helps build relationships without asking for anything, creating future points of contact. Daily Pipeline Review: Every day, look at your deals and think of specific actions to increase your chances of winning, mai…
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Everett Berry, Head of GTM Engineering at Clay.com, joins John Barrows to discuss AI's role in modern sales, the importance of curiosity and continuous learning, and the evolving landscape of sales development roles. With a background as a software engineer and former Head of Growth, Everett shares insights into balancing technology and sales, leve…
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FOUR ACTIONABLE TAKEAWAYS If you feel like you have leverage in a deal, but haven't gotten in front of the right stakeholders to progress the deal, use that as a non-negotiable to begin negotiations Sit down and write down your own "Gives" and "Gets" that you can trade with your buyer during a sales cycle Someone liking your offering does not make …
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And just like that, we're on to Week 2. The San Francisco 49ers head to Minnesota to take on the Vikings after both teams dominated in Week 1. FOX Sports NFL Reporter, Carmen Vitali, joins The Tracy Sandler Show to talk about the Sam Darnold revenge game, the Vikings defense, the Christian McCaffrey effect for San Francisco, the Jordan Addison effe…
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ACTIONABLE TAKEAWAYS Empower your reps with a clear discount menu, outlining what’s approved for negotiations. Include things like signing during the trial, committing to case studies, or G2 reviews to speed up late-stage deals. Before taking over a team or segment, review call recordings and data like sales cycle length and ACV to identify where y…
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Welcome back to DM-Nastics - the gym for Dungeon Masters to work out their minds!Content: We talk about what to do in higher level campaigns!Inspiration: 6 Tips to Run Higher Level CampaignsExercise: Higher and Higher!Supplement: SINK! RPGTwitter: @dmnastics DM Neal's @joatmoniac DM Celeste's @cconowitchInstragram: @dmnastics Discord: https://bit.l…
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ACTIONABLE TAKEAWAYS Instead of focusing on quantifying pain, ask deeper questions about the problem’s origins and previous solutions, this will naturally reveal the impact Find out if the problem is known and cared about across the company or just by one person Ask easy, non-pushy questions like “Why is that a problem?” to get the prospect to shar…
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Rupal Patel is an ex-CIA officer, two-time CEO, international speaker, best-selling author, crisis leadership expert, executive advisor, investor, philanthropist, and one of the most influential women of 2023. Rupal shares her journey from CIA to CEO, emphasizing self-awareness, authentic leadership, and the significance of values in actions. She d…
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FOUR ACTIONABLE LEADERSHIP TAKEAWAYS When you are trying to clone that first rep, make sure that you don’t confuse personality with skill set. Your customers have the answers. Talk to your customers. Do not do the things that you're horrible at. Hire for the things that are not your strengths. Invest your time in enablement. You and your reps shoul…
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Week 1 is finally here, and the San Francisco 49ers matchup with some familiar faces on the New York Jets on Monday Night Football. Co-Host of the Simms Complete Podcast, Matt Simms, is back on The Tracy Sandler Show to preview the game: talking Aaron Rodgers' return, the Jets' defensive line vs. Brock Purdy and the maybe a little rusty 49ers offen…
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FOUR ACTIONABLE TAKEAWAYS Instead of lecturing a rep who hasn't followed expectations, ask what's preventing them from doing the task. This helps identify roadblocks or allows the rep to own up to the issue. When discussing reasons for making a change, focus on three questions: Why do anything? Why with us? Why now? The "why now" should have a spec…
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It's officially Week One in the NFL, and the 49ers have the band back together. ESPN's Mina Kimes joins The Tracy Sandler Show to talk Trent Williams and how important he is to the 49ers offense, the NFC West and the NFC's biggest threats to San Francisco's Super Bowl hopes. It's a great one, so subscribe, rate, review and enjoy!…
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FOUR ACTIONABLE LEADERSHIP TAKEAWAYS In rip-and-replace deals, start by asking why the existing solution was chosen to understand the problems and motivations behind it. Late in the deal, confirm with your champion if you’re their top choice. Use their guidance to strengthen your position against competitors. When prospects compare you to competito…
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John Barrows is joined by Elyse Archer, founder of Superhuman Selling and She Sells movements. Elyse, a 3X Salesforce Top Sales Influencer and thought leader featured in Forbes and Inc, shares her journey on developing self-worth, confidence in sales and how to embody the most successful version of yourself. The conversation dives deep into the imp…
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FOUR ACTIONABLE TAKEAWAYS Do not neglect internal research when you're preparing for a sales call. Find out if your company has spoken to them before and dig internally. Prep for your sales calls by understanding lookalike conversations your team has had in the past. Use the lighthouse email to engage someone at the top, mid-deal cycle. Don’t just …
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FOUR ACTIONABLE LEADERSHIP TAKEAWAYS Clearly communicate metrics, quotas, and potential performance improvement plans (PIP) during onboarding Design compensation plans that allow top performers to earn substantial rewards. To gain approval from finance, include decelerators where reps who don't reach 70% of quota earn no commission. When turning ar…
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