Les meilleurs podcasts Hikari (2024)

1
AI-Driven Marketing x Analytics, with Hikari Senju 42:12

13d ago42:12

42:12

This episode of the Marketing x Analytics podcast features host Alex Sofronas talking with Hikari Senju, founder and CEO of Omneky, about the transformative role of AI in personalized advertising. Hikari discusses the journey of founding Omneky in 2018, its unique approach to integrating AI in content creation and analytics, and the future implicat…

1
Hikari Senju: Using AI to Optimize Digital Marketing Campaigns 30:45

25d ago30:45

30:45

Hikari Senju: Using AI to Optimize Digital Marketing Campaigns There’s no denying it—AI is reshaping the way we think about digital marketing. If you’re curious about how to leverage this technology for better results, you’re in the right place. I’m thrilled to be joined by Hikari Senju, Founder and CEO of Omneky. Hikari’s been at the forefront of …

1
Product Marketing x Data, with Michael Rosenfeld 33:00

20d ago33:00

33:00

In this episode of the Marketing x Analytics Podcast, host Alex Sofronas interviews Michael Rosenfeld, a senior product marketing manager at MikMak, who shares insights from his decade-long experience in product marketing. They discuss the critical role of product marketing in translating product features into business value, the collaborative natu…

1
Empowering Women x Business Results, with Jeni Golomb 46:53

1M ago46:53

46:53

Watch this episode on YouTube! In this episode of the Marketing x Analytics Podcast, Alex Sofronas interviews Jeni Golomb, former CMO and founder of Glassbreaker. Jeni discusses her mission to guide women marketing leaders to the C-suite through personalized coaching and workshops, driven by her extensive 20-year career in marketing and her commitm…

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Ryan Estes: B2B Selling through Podcasts and Cold Email 40:28

1M ago40:28

40:28

Ryan Estes: B2B Selling through Podcasts and Cold Email Is podcasting the hidden gem in B2B marketing that we've all been overlooking? Let's explore how the power of voice and targeted messaging make waves in this digital era. On our episode today, we are joined by Ryan Estes, co-founder of Kitcaster and Wildcast, two platforms that are redefining …

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Leadership x Analytics, with Quinn O'Brien 41:12

2M ago41:12

41:12

Watch this episode on YouTube here! In this episode of the Marketing x Analytics Podcast, Alex Sofronas interviews Quinn O'Brien, CMO of Carnegie Learning, about his extensive career in both agency and client-side roles. Quinn shares his transition from agencies like Ogilvy and Mather to leadership at Lenovo and Carnegie Learning, offering valuable…

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Owen Garitty: Upskilling Creatives in the Age of AI 37:37

2M ago37:37

37:37

Owen Garitty: Upskilling Creatives in the Age of AI The world's changing and we're all scrambling to change with it, especially the creative industry. How can you stay relevant and provide more value to clients in an era dominated by disruptive technology, specifically AI? In the hot seat today is the dynamic Owen Garitty, Founder & Lead Creative a…

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Analytics x Insights, with Parnikaa Mitra 27:44

2M ago27:44

27:44

Fill out this audience survey for a chance to win $100 USD cash! Watch this episode on YouTube! Alex Sofronas hosts Parnikaa Mitra on the Marketing x Analytics Podcast, where they discuss Mitra's journey from chemical engineering to marketing. Mitra shares insights on how the COVID-19 pandemic shifted her career focus toward the importance of data-…

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Travis Bliffen: SEO Strategies for Business Growth 33:00

2M ago33:00

33:00

SEO is the lifeblood of online businesses. A strong strategy can take your business from a small dot on the virtual map to a powerhouse force that all your competitors know and respect. In this episode, I'm chatting with Travis Bliffen, the CEO of Stellar SEO. Since starting his business in 2012, Travis has gone on to foster incredible growth, incr…

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Startup Marketing x Strategy, with Payal Raj 32:33

3M ago32:33

32:33

This episode is sponsored by ASofronas Marketing Services, book a call here! Watch this episode on YouTube! In this insightful episode of the Marketing x Analytics Podcast, host Alex Sofronas speaks with Payal Raj, VP of Marketing for an indoor air quality solutions company and a fractional CMO. Payal shares her journey from consulting to becoming …

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Marketing x Music Festivals, with Jeff Steinka 54:25

3M ago54:25

54:25

This episode is sponsored by ASofronas Marketing Services. Watch this episode on YouTube! In this episode, Alex Sofronas interviews Jeff Steinka, owner of Compatible LA, an agency specializing in marketing for music festivals. Jeff shares how his agency grew during the pandemic and discusses their marketing strategies, including paid advertising, e…

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CMO Strategy x Analytics, with Katie Smith 34:33

3M ago34:33

34:33

This episode is sponsored by ASofronas Marketing Services. Book your free marketing performance audit today! Watch this episode on YouTube! In this episode of the Marketing x Analytics Podcast, host Alex Sofronas interviews Katie Smith, a fractional Chief Marketing Officer. Katie discusses the shift towards customer-driven marketing strategies, the…

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Ashlie Marshall: The Importance of Team Culture in Business Goals 43:32

4M ago43:32

43:32

Team culture is the secret sauce that can make or break a business. It's the invisible thread that ties everyone together, influencing business decisions, client relationships, and overall productivity. In this episode, we have the pleasure of picking the brains of Ashlie Marshall. She's currently steering the ship as CFO of Tier Level, a digital m…

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Growth x Analytics, with Barbara Galiza 48:57

4M ago48:57

48:57

This episode is sponsored by ASofronas Marketing Services. Book your free marketing performance audit today! Watch this episode on YouTube Subscribe to Barbara's newsletter here In this episode of the Marketing x Analytics Podcast, host Alex Sofronas talks with Barbara Galiza, a freelancer in growth and marketing analytics. Barbara discusses the es…

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CMO Journey x Strategy, with Jehanzaib Azam 25:29

4M ago25:29

25:29

This episode is sponsored by ASofronas Marketing Services. Book your free marketing performance audit today! Watch this episode on YouTube! In this episode of the Marketing x Analytics Podcast, Alex Sofronas interviews Jehanzaib Azam, the Chief Marketing Officer at Progatix. Jehanzaib shares his career trajectory, starting with his formal education…

1
Jim Heininger: The Art of Rebranding 38:56

4M ago38:56

38:56

Branding shapes the perception of your business. By understanding the ins and outs of rebranding, you can successfully tell your company's story to the world in a way that resonates with the right audience. In this exciting episode, we have Jim Heininger, founder of Rebranding Experts, explaining the importance of a well-considered and well-execute…

1
Marketing x Operations, with Ryan Newman 38:30

4M ago38:30

38:30

This episode is sponsored by ASofronas Marketing Services. Book your free marketing performance audit today! In this episode of the Marketing x Analytics Podcast, host Alex Sofronas chats with Ryan Newman, Associate Director of ABM Operations at School Specialty LLC. Ryan shares his unique career journey from sales to marketing analytics and discus…

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Analytics x Data, with Seifu Zerihun, Ph.D. 30:09

4M ago30:09

30:09

Join Alex Sofronas in an enlightening conversation with Seifu Zerihun, Ph.D., Analytics Director at Circana. Seifu shares his journey in the analytics industry, insights on its evolution, and his approach to analytics projects. They discuss the ethical considerations in data science, the impact of economics on analytics, and the future of AI in the…

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Caleb Talley: From Concept to Success with Startup Junkie 38:28

5M ago38:28

38:28

Businesses are the lifeblood of every economy, and behind every successful venture, lies a journey of strategy, resilience, and grit. On today's episode, I'll be sitting down with a guest who knows this path too well, taking us on this journey and revealing the secret blueprint to business success. My guest, Caleb Talley, Executive Director at Star…

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Brand Transformation x Marketing Analytics, with Kylie Kullack | Sponsored by Adverity 35:42

5M ago35:42

35:42

This episode is sponsored by Adverity. Visit Adverity.com to book a demo. In this episode of the Marketing x Analytics Podcast, join Alex Sofronas and guest Kylie Kullack, Head of Client Engagement at Struck, for a deep dive into the intersection of destination marketing, outdoor recreation, and biotech. Kylie, a seasoned marketing expert, shares h…

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Mergers and Acquisitions in Marketing, with Jonathan Baker | Sponsored by Adverity 34:53

5M ago34:53

34:53

This episode is sponsored by Adverity. Visit Adverity.com to book a demo. In this episode, Jonathan Baker, Practice Lead of M&A at Punctuation.com shares his career journey in mergers and acquisitions for marketing firms, the M&A process timeline, key considerations for selling a company, factors influencing a good investment for buyers, trends in …

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Tristan Gray: How Quality Links Drive SEO Rankings 41:49

5M ago41:49

41:49

Quality links can make a significant difference in your search engine rankings, driving visibility, authority, In this episode, I sit with Tristan Gray, co-founder of NO BS Marketplace, to explore the profound impact of quality links on your SEO efforts. Tristan, alongside his brother, founded NO BS Marketplace to help marketing agencies and teams …

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Direct Mail's Impact on Today's Digital World, with Melanie De Caprio | Sponsored by Adverity 45:02

5M ago45:02

45:02

This episode is sponsored by Adverity. Visit Adverity.com to book a demo! Melanie De Caprio, VP of Marketing at SG360, shares her journey from math and finance to marketing, emphasizing the importance of quality over quantity in marketing strategies. She discusses the use of AI in content creation and sales enablement, the significance of SEO, the …

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Copywriting x Funnel Optimization, with Jason Fisico 35:47

6M ago35:47

35:47

Watch this episode on YouTube! This episode of the Marketing x Analytics Podcast features a discussion between host Alex Sofronas and guest Jason Fisico, founder and CEO of Fizzy, a growth marketing agency. They discuss Jason's journey in the marketing field, the establishment and growth of his agency, and dive into specific strategies and analytic…

1
Change Is Coming... 20:26

6M ago20:26

20:26

Let's explore the winds of change and how you, as a marketer, can surf on these waves rather than being swept away. In this episode, I'm going solo, sharing observations on the emerging marketing strategies taking the industry by storm. Expect to hear about the rise of AI, the fading reliance on conventional advertising, and the fresh focus on genu…

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Influencer Marketing x Analytics, with Lephate Cunningham III 45:07

6M ago45:07

45:07

Watch this episode on YouTube! In this podcast episode, host Alex Sofronas delves into a detailed conversation with Lephate Cunningham III, Associate Manager of Creator Partnerships at Cycle, on influencer marketing nuances, efficacy in B2C versus B2B, collaboration strategies, authenticity importance, and career advice within the creator industry.…

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Ashley Stanford: Engineering Word-of-Mouth 28:40

6M ago28:40

28:40

The marketing game is changing, and getting the right influencer or customer to promote your product can make all the difference. In today's episode, I’m joined by Ashley Stanford, marketing and co-founder of Ice Cream Social, as well as the Executive Vice President of Client Strategy at TicketSocket. Ashley’s expertise sheds light on how to turn y…

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The Evolution of Marketing, with Professor Christian Farioli 51:59

6M ago51:59

51:59

In this episode, host Alex Sofronas talks with Christian Farioli, a World-class Digital Marketing Strategist, Book Author, CEO, and Professor about his journey in digital marketing, starting from his early days at Oracle to running his own agency. Professor Farioli shares insights from his work across diverse industries, emphasizing the value of un…

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Activating the Greatness in Others, with Jake Baadsgaard 39:01

6M ago39:01

39:01

Watch this episode on YouTube! In this episode, Alex Sofronas sits down with Jake Baadsgaard, Founder and CEO at Disruptive Advertising, to delve into the intersection of marketing and personal development. Jake shares his philosophy on seeing the potential in others, the role of vulnerabilities in building relationships, and his unique approach to…

1
Adam Callinan: From Shark Tank to Serving E-Commerce Businesses 46:46

6M ago46:46

46:46

One incredible journey, countless insights. This episode isn't just a narrative; it's a roadmap for any e-commerce entrepreneur looking to navigate the turbulent waters of online business with confidence. Join us as Adam Callinan takes us on his remarkable journey from lighting up the stage on Shark Tank with his innovative product to crafting Pent…

1
Marketing x Incrementality, with Max Green 41:52

7M ago41:52

41:52

Alex Sofronas hosts Max Green, Director of Marketing Analytics and Operations at REI, to explore the complexities of marketing analytics. This episode delves into different types of marketing campaigns, how to measure their effectiveness, and the future of marketing measurement amidst changing privacy regulations and cookie deprecation. Additionall…

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Caroline Crawford: How to Pivot and Evolve Your Marketing Strategies 38:51

7M ago38:51

38:51

Marketing's an adrenaline-fueled ride. You gotta hang tight, adapt, learn from the field, and create direction when the map's lacking. In this episode, I chat with Caroline Crawford, the brains behind Cultiveight Communications, a company focused on providing strategic and holistic marketing support for growth-stage businesses. We delve into the pr…

1
Marketing x Lower Funnel, with Hal Smith 44:45

7M ago44:45

44:45

Watch this episode on YouTube! In this episode of the Marketing x Analytics Podcast, host Alex Sofronas interviews Hal Smith, founder of H Street Digital. They discuss the intricacies of performance advertising, customer acquisition strategies, and digital marketing platforms. The conversation covers approaches to calculating customer acquisition c…

1
AJ Silber: How to Scale and Sell Your Business 49:45

7M ago49:45

49:45

When it comes to scaling up and selling businesses, few know the ropes quite as well as our guest today, AJ Silber. With a wealth of experience under his belt, AJ's going to guide us through his journey of transforming his agency, The Guerrilla Agency, into a hot ticket for acquisition. From the importance of being strategically persistent with SEO…

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The Future of Marketing x AI, with Dr. James Reeder 41:10

7M ago41:10

41:10

In this episode, I sat down with Dr. James Reeder, an assistant professor at the School of Business at the University of Kansas, who dove into his academic insights regarding the future of marketing, sales, and the role of AI in these fields. Listen to Dr. Reeder's expert opinions on privacy concerns, the evolution of B2B sales, and how AI can be h…

1
FIF Podcast: Walid w. Jonas Maiberg 1:02:02

8M ago1:02:02

1:02:02

Awesome Interview with Walid out of Paris France!Interviewed by Jonas Maiberg Funk in Focus: Dance & Dialogue, Urban Artistry Preservatory Project

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Humanity x AI, with Greg Brooks 48:15

8M ago48:15

48:15

Watch this episode on YouTube! In this thought-provoking episode, host Alex Sofronas is joined by Greg Brooks, partner and CMO at SearchTides. They dive deep into the complex world of Artificial Intelligence, its intersection with marketing, and the potential impact of AI in our future society. Listen as they discuss the possibilities and implicati…

1
Matt Ryder: Become a Master of Sales 57:45

8M ago57:45

57:45

Sales can be a tricky game to navigate, with dozens of strategies and even more potential pitfalls littering the landscape. But how about we cut through the noise and learn from a pro how to master this field and rise to the top of our sales game? In this episode, we gear up for an insightful and skill-unpacking discourse with Matt Ryder, seasoned …

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Digital Marketing x Consumer Products, with Christian Mercado 39:59

8M ago39:59

39:59

Watch this episode on YouTube here! In this enlightening episode of the Marketing x Analytics Podcast, join host Alex Sofronas as he welcomes guest Christian Mercado, a seasoned digital marketer and manager at Level8 Luggage. As they delve deep into the world of digital marketing trends, learn more about Christian's shift towards social media and c…

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Jim Pietruszynski: How Branding Drives Consumer Connection 37:31

8M ago37:31

37:31

Is branding just about eye-catching logos and catchy slogans? In today's competitive market, the essence of branding extends far beyond these superficial elements. This episode dives into the deep waters of branding, exploring how it profoundly influences consumer behavior and forges lasting connections. Join me as I welcome Jim Pietruszynski, a se…

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Influencer Marketing x Analytics, with Richard Wakeman 41:43

8M ago41:43

41:43

This podcast episode features Richard Wakeman, an expert in influencer marketing, particularly within the gaming industry. Richard discusses his experiences in influencer talent management, the evolving industry, and the potential impact of technologies like AI and Neuralink on advertising, and offers practical tips to marketers and individuals int…

1
2024 Marketing Trends to Pay Attention to 15:26

9M ago15:26

15:26

Are you ready for 2024? I sure am! As we step into the new year, it's time to talk about the hottest marketing trends that will make a big impact. I'm truly pumped for this episode because I'm sharing a goldmine of insights about the 2024 marketing trends that you absolutely cannot afford to miss. You'll discover how LinkedIn is poised to revolutio…

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Michelle Bassett: How Smart Data Use Boosts Digital Marketing 40:00

9M ago40:00

40:00

Do you feel overwhelmed by the waves of new technology strategies such as AI, SEO algorithms, and sophisticated data analysis? This episode dives into all these challenges providing valuable insights to boost your marketing. I’m joined by marketing pro, Michelle Bassett, with a diverse background in behavioral analysis, data science, and internet m…

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Stop Working. It'll Be the Most Productive Thing You Do This Week 4:51

10M ago4:51

4:51

It's the day after Christmas, and whether you've had a festive celebration or enjoyed a quiet day, this episode is your reminder to take a breather and savor some well-deserved downtime. This week isn't about the to-do lists or the goals you set for the future. It's about reconnecting with who you are as a person, separate from your role as a worke…

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Skyler Reeves: How to Stand Out in Content Marketing 49:20

10M ago49:20

49:20

As we navigate the vast sea of content marketing, the question often arises: How do we rise above the noise and get noticed? Answering this query is far from easy, but this episode is dedicated to providing you with some insights to tackle this challenge head-on. I'm thrilled to welcome Skyler Reeves, the innovative founder and CEO of Ardent Growth…

1
FIF Podcast: No Bone Tyrone w. PopN Marco 58:01

10M ago58:01

58:01

Awesome Interview with No Bone TyroneInterviewed by Popn Marco Funk in Focus: Dance & Dialogue, Urban Artistry Preservatory Project

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Mickie Kennedy: How to Generate Earned Media Through Press Releases 46:46

10M ago46:46

46:46

At the heart of any successful media campaign lies the mastery of crafting a compelling press release. In this episode, I'm excited to welcome Mickie Kennedy, the founder of eReleases, bringing over 25 years of press release distribution expertise to the table. We dive into the framework for creating a compelling release and discuss common pitfalls…

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The User x Experience, with Nathan Silver 55:30

10M ago55:30

55:30

Dive into a philosophical discussion about the future of humanity, and the related user experience implications, in this week's edition of the Marketing x Analytics Podcast, with Nathan Silver, a UX Researcher/Designer. We discuss user experience issues in everyday life, and how user experience relates to the world of AI. Join the discussion below!…

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Jim Kraus: Empower Your Marketing with Buyer Personas 43:10

10M ago43:10

43:10

The beauty of modern marketing doesn't rest solely within the realm of creativity, design, or storytelling— it's in understanding who your buyers really are. I'm thrilled to have Jim Kraus, the President of the Buyer's Persona Institute, joining us. With a robust career spanning over two decades, Jim has devoted his expertise to various marketing r…

1
Doujin Review - Dlck Fight Island (Chapter 1) 46:17

10M ago46:17

46:17

An island of warriors who wear blades on their Saving PRIVATE Ryans gather on the legendary D1ck Fight Island. As we're introduced to each of the warriors by staring for an uncomfortably long time at their cock a doodle doos, the protagonist steps forward to prove that his trident of justice is more than a match for all cummers. --- Support this po…

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