The El Toro Podcast is a long-form conversation hosted by two of El Toro's tech nerds: David Stadler and Ari Kruger, and produced by Jeremy Daniel Ficklin. El Toro is the only 100% cookie-free IP Targeting solution in the world. Based out of Louisville, Kentucky, our team will be discussing all things related to entrepreneurship, business, marketing, Kentucky bourbon, and more! Sit back, grab a bourbon, and have some fun with the El Toro Podcast!
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S2 E1 - Crumbling Cookies & Getting FLOC'd with Stacy Griggs
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Buckle up, El Toro is back for Season 2! On this episode, we welcome back El Toro CEO Stacy Griggs. Stacy is a high energy technology executive with strong leadership skills. Stacy has built and managed high-performing teams of sales professionals, engineers and software developers while working in Internet Advertising, Cloud Computing, Managed Hos…
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On this edition of the El Toro Podcast, we welcome Ricky Mason to the studio. Ricky has an amazing history. Beginning with an interest in robotics as a child, he found a path that lead him through working for the United Launch Alliance (NASA), the CIA, real estate investment, agricultural technology and founder of BrAinSTEM, a startup offering STEM…
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Ben Smock is a Louisville, Kentucky native. As Director of Development for Canopy, the nonprofit organization making Kentucky first in Good Business, he leads by integrating social consciousness with organizational success, and…
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This week, comedian and outlaw tequila tycoon Alex Reymundo breaks agave with us. While we're at it, we talk business. Tequila business, comedy business, technology business, branding business. You get it, so hit play and find out where the party's at. This episode's very special featured spirits are Number Juan's Blanco, Reposado and Extra Anejo (…
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On this, the 28th installment of The El Toro Podcast, we welcome James Breeding to the party. James discusses his time as a referee, his experiences with the Louisville Bats baseball team, his involvement in bringing Louisville Slugger stadium to life, balancing work and family and wisdom he has earned along the way. This episode's featured spirit …
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It's derby week in Louisville, "Decadent and Depraved" as described by Hunter S. Thompson, and to celebrate, Louisville-native and entrepreneur Matt Case leans back on the El Toro Podcast to discuss his path, his business ventures, disruptive products, failing fast, and, of course, reckless optimism. This week's featured bourbon is Four Roses Singl…
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This week, we are joined by El Toro developer Dustin Doom, aka Dr Doom. We talk about his background in explosive ordinance disposal, heroism, life choices and his experience here at El Toro, as well as his past career as super-villain. Join us for another great El Toro Podcast!Par Eltoro.com
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Episode 25, the Silver El Toro Podcast! We keep it in the family this time, bringing in members of the El Toro team to share a snapshot of their lives with you, the fans. Spend a double-shot hour-and-a-half with us talking bourbon, meat, self-destructive hot sauce and pepper consumption, table tennis, a top five movies rundown, COGNATES and, believ…
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This week, we are joined by Louisville comic, promoter and manager Jamie Utley, sharing behind-the-scenes insights into the world of stand-up comedy, owning and managing comedy clubs, street team marketing, & the realities of being a touring comic. Do you need jokes, anecdoes and bourbon? Join us for one of our most enjoyable hours!…
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El Toro Podcast #23Par Eltoro.com
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S1 E21 - Planning Not to Give a F**k feat. Kiara Loucks w/ Special Guest Sofie, eltoro.com's CDD
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Tenacity, Discipline, Control, Determination, Zen…Is this episode featuring an expertly trained ninja? An especially ascetic monk? You’re not even warm, and neither is Kiara Loucks—our own future bobsled hall-of-famer. One of El Toro’s newest additions pa…
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S1 E20 - Two Minutes and Thirty Seconds to Bud feat John Alagia and Earl Bud Lee
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John Mayer, Dave Matthews Band, Lukas Nelson, Rachael Yamagata, Jason Mraz...Is that enough name drops, because John Alagia has more in the chamber? World renowned producer John Alagia swung by the studio and just happened to have Earl Bud Lee, Grammy award winning writer (including the song "Friends in Low Places"), tag along. Unfortunately, the G…
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S1 E19 - The Art of Impact feat. JK McKnight
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JK Freakin' McKnight, enough said...But, more deserves to be said. The bourbon flowed, and a Patagonia dudded-up former Captain (Yes, we said former) told the El Toro crew a tale of where his ship finally docked. The Artist formerly known as Captain McKnight and the only two-time guest of the show will surely endear you to the current revolution be…
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S1 E18 - The Eyes Don’t Lie - Seeing Where to Streamline Your Sales feat. Jordan Yocum
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“If you look good, you feel good, If you feel good, you play good, If you play good, they pay good,” Deion “Primetime” Sanders so effectively articulated the importance of confidence and perception. Jordan Yocum, Top 5 clothier for Tom James to some but haberdasher to Stadler, dropped by the eltoro.com studios to ditch the measuring tape in exchang…
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S1 E17 - Molehills to Mountains and Embracing the Grind feat. Clay Cook
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Clay Cook swung by the eltoro.com studios and told the tale of how he went from bank overdraft fees to climbing Mt. Kilimanjaro to paraglide off—all provided to him by his consistent drive and undying work ethic behind a lens. Crafting metal band logos, punching sharks, embracing your hometown, and creating custom designed gifts of bourbon are all …
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S1 E16 - Relationship Selling, Process, and Freshly Baked Cookies feat. Claire Alagia
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It's not every day that the El Toro crew sits down with a former CEO, and definitely not one that was at the helm of a company founded in 1854. Claire Alagia details how she balanced legacy management practices with moving Bittner's, a world-class furniture company producing handcrafted heirlooms, into a more modern environment. Plus, we dig into h…
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S1 E15 - Keeping Your Ear to the Ground and Staying Weird feat. John Timmons
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S1 E14 - Cracking the Boys' Club Code: Obstacles into Advantages feat. Crystal Norman
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S1 E13 - Halloween Hustle Bucks, Chicken-sized Camels, and Thee Worst Bourbon We've Ever Tasted feat. Richard Teachout
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Chief Data Officer of El Toro, Richard Teachout, explains how chainsaws, zombies, and escape rooms helped push him to take an entrepreneurial leap of faith. With everything on the line, Rich put his money where his passion was and never looked back. Fostered by his love of PC booter text quest games (and his need to hack them), his systemic approac…
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S1 E12 - Fast Nickels and Slow Dimes feat. Bob Bailey
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While sippin' some Black Saddle Bourbon with Stadler and Auz, Bob Bailey lays out not only how to get your brand out there, but he paints a picture of how to frame the most memorable image possible. What will your friends, employees, and colleagues remember when you leave the room? Tune in, and learn the secrets straight from an entrepreneurial pro…
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S1 E11 - Is Your Company Secure? feat. Loki Jacobsen
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What does Paris Hilton, Ashton Kutcher, Nicholas “Loki” Jacobsen, T-Mobile, and the United States Secret Service have in common?…Everything. Pour yourself some Johnny Drum Private Stock from Willett Distillery, and hang with the El Toro crew while they pick the brain of a master hacker. In under an hour, you’ll learn how less than 20 lines of code …
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S1 E10 - Leading with your Game Face On feat. Jude Thompson
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A well-mannered, southern business titan pulled up a chair to teach the El Toro gang how to lead, manage, succeed, and pretty much how to live life in general. When Jude Thompson isn't being named CEO of massive companies, he's starting new ones. He sips a whiskey blend and reflects on what's really important about life and business--people. We nev…
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S1 E9 - Entrepreneurial Niches & Sour Mash Tours feat. Andy Huenefeld
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A longtime El Toro friend, Andy Huenefeld, stops by bearing gifts, so the crew sits down and talks shop with one of the owner/operators of Sour Mash Tours, Louisville’s first and only provider of guided, walking Bourbon tours. Grab a glass and hear how an…
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S1 E8 - Event Marketing & Promoting Forecastle Music Festival feat. JK McKnight
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The team sits down with JK McKnight, the founder and captain of Forecastle Music Festival in Louisville, Kentucky. An event marketing and promotion expert, JK gives the history of Forecastle and what it takes to promote a music festival in this day and age. Sit back, grab a bourbon and learn all the tips and tricks of event marketing on the eighth …
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S1 E7 - A Musical Story With Dusty Bo & Luke Powers
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Taking a break from strictly business, the El Toro Podcast team interviews Dusty Bo and Luke Powers, two musicians from Louisville, KY and friends of El Toro. The two share their stories of moving to LA to start their careers and the similarities of entrepreneurship. The team plays some music, shares an Angel’s Envy Rye and talks shop on the sevent…
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S1 E6 - Branding Techniques and Brand Storytelling feat. Jason Loehr
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The El Toro Podcast team discusses branding and storytelling with Jason Loehr from Inspire Brands. Jason is a branding expert who has worked with companies like Brown-Forman, Humana, Arby’s and Buffalo Wild Wings. Jason provides his top tips for startups breaking into the digital space and gives storytelling tips on this episode of the El Toro Podc…
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S1 E5 - Is Google Politically Biased? And Political Marketing feat. Stacy Griggs
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The El Toro Podcast team interviews CEO of El Toro, Stacy Griggs. Discussions are around the recent allegations by President Donald Trump that Google is suppressing conservative news organizations, recent laws regarding political reporting and more politics!Par Eltoro.com
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S1 E4 - Sports Marketing & University Athletics feat. Mark Jurich
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The El Toro Podcast team sits down with former Senior Associate Athletic Director for Development at University of Louisville and founder of the Jurich Group, Mark Jurich. We discuss sports marketing, the use of GeoFraming technology, and the decline in game attendance among millenials in this episode of the El Toro Podcast.…
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S1 E3 - Blockchain Technology In Digital Advertising feat. Jared Paris
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The El Toro Podcast team discusses the use cases of blockchain technology in digital advertising with in-house cryptocurrency, blockchain expert Jared Paris. With the cost of Bitcoin and Ethereum dropping dramatically, what does that mean for the future of cryptocurrency? How will tokens and cryptocurrencies affect us in the future? All that and mo…
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S1 E1 - The Beginnings Of El Toro & Vanity Metrics
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El Toro, the only cookie-free IP Targeting solution, is super excited to release the first episode of the El Toro Podcast! The first episode gets our team's feet wet and is an introduction to the topics that will be discussed on the podcast. Kramer Caswell and David Stadler discuss the largest private bourbon bar in Kentucky located at El Toro. Aus…
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S1 E2 - Domaining & Viewability feat. Sean Stafford
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The El Toro Podcast team interviews Co-Founder Sean Stafford in the second episode. Discussions include the history of El Toro, domaining, advertising technology, and viewability!Par Eltoro.com
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