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Lalit Kalani, Founder of Rock Paper Rum, On building an innovative premium Indian Rum brand

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Manage episode 416107191 series 1402154
Contenu fourni par Neil Patel. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Neil Patel ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.

Drawing inspiration from the timeless game of Rock-Paper-Scissors, today's guest is Lalit Kalani, the Founder of Rock Paper Rum, an innovative Indian Rum brand prominently featured on Season 3 of Shark Tank India.

In this episode, Lalit delves into the journey of launching his venture, shedding light on navigating the competitive Mumbai market, mastering branding, product development, and effective marketing strategies.

He talks about India's complicated relationship with alcohol. He offers invaluable advice on pitching, discusses the transformative impact of Shark Tank, and reveals insights into the decision-making process behind delaying the launch.

And finally, Lalit shares enticing cocktail recipes for our enjoyment. Join us for an insightful discussion that not only explores entrepreneurship but also reflects on the significance of reestablishing family legacy as a third-generation entrepreneur, along with its accompanying pros and cons.

In this episode we talk about:

  • Thoughts on going global
  • Why rum?
  • What can go wrong?
  • What should first time founders be focussing on?
  • Mentorship
  • Influencer marketing.
  • Dealing with regulations
  • Being a 2nd time founder.
  • Spending time in America.

Links

https://www.rockpaperrum.com/

Hosted And Produced by Neil Patel

https://www.linkedin.com/today/author/neilpatel2

Enjoyed this episode? Don’t forget to subscribe and leave us a review! Share this episode with your friends.

Listen and Subscribe to More Episodes

https://www.indianstartupshow.com/

Music by Punch Deck.

https://open.spotify.com/artist/7kdduxAVaFnbHJyNxl7FWV

  continue reading

210 episodes

Artwork
iconPartager
 
Manage episode 416107191 series 1402154
Contenu fourni par Neil Patel. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Neil Patel ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.

Drawing inspiration from the timeless game of Rock-Paper-Scissors, today's guest is Lalit Kalani, the Founder of Rock Paper Rum, an innovative Indian Rum brand prominently featured on Season 3 of Shark Tank India.

In this episode, Lalit delves into the journey of launching his venture, shedding light on navigating the competitive Mumbai market, mastering branding, product development, and effective marketing strategies.

He talks about India's complicated relationship with alcohol. He offers invaluable advice on pitching, discusses the transformative impact of Shark Tank, and reveals insights into the decision-making process behind delaying the launch.

And finally, Lalit shares enticing cocktail recipes for our enjoyment. Join us for an insightful discussion that not only explores entrepreneurship but also reflects on the significance of reestablishing family legacy as a third-generation entrepreneur, along with its accompanying pros and cons.

In this episode we talk about:

  • Thoughts on going global
  • Why rum?
  • What can go wrong?
  • What should first time founders be focussing on?
  • Mentorship
  • Influencer marketing.
  • Dealing with regulations
  • Being a 2nd time founder.
  • Spending time in America.

Links

https://www.rockpaperrum.com/

Hosted And Produced by Neil Patel

https://www.linkedin.com/today/author/neilpatel2

Enjoyed this episode? Don’t forget to subscribe and leave us a review! Share this episode with your friends.

Listen and Subscribe to More Episodes

https://www.indianstartupshow.com/

Music by Punch Deck.

https://open.spotify.com/artist/7kdduxAVaFnbHJyNxl7FWV

  continue reading

210 episodes

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