Content Marketing School: Strategies for Business Growth, social media marketing, LinkedIn growth, Live broadcasting, AI content creation, and business tips for B2B professionals, consultants, and entrepreneurs
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031 - Master The Art Of Storytelling: How To Use The And, But, Therefore Technique
Manage episode 403931423 series 3525411
Storytelling is one of the cornerstones of content marketing, which is why I was excited to have Danielle Hennis, presentation coach, join me to share the and, but, therefore, storytelling framework.
Topics included:
🔹What the And, But, Therefore storytelling technique is, and how to use it.
🔹Our brain's rational and instinctual sides and why tapping into both is essential
🔹Why creating a story arc is important. (Imagine a movie with no drama)
🔹How to keep your audience engaged, virtually or in person.
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Chapitres
1. 031 - Master The Art Of Storytelling: How To Use The And, But, Therefore Technique (00:00:00)
2. Effective Content Marketing Strategy and Storytelling (00:00:51)
3. Crafting Compelling Stories for Success (00:12:55)
4. Effective Communication in Presentations (00:16:16)
5. Improving Presentations With AI and Design (00:26:15)
68 episodes