505. Why Hormozi Was WRONG About (Value) - How to Attract Wealthy Clients Part 1/2

The Fitness Business Podcast with Erin Dimond and Jordan Dugger

Look… we love some Hormozi here but specifically with the Value Equation in 100 Million Dollar Offers… there's something missing. Something that online fitness and health coaches really need if they want to be successful in this industry. In part 1 of this 2 part series, I am going to share with you why this value equation doesn't show the whole picture especially for fitness coaches, why you need money, and my Intrinsic Worth formula you'll want to start incorporating into your life and business.

Time Stamps:

(1:11) Why Alex Hormozi Is Wrong

(1:35) Quick Example of F*ck You Money

(3:30) Our Wealth Accumulation and Why You Need Money

(4:35) Alex Hormozi’s Value Equation

(5:54) Here’s The Problem

(8:53) The Intrisic Worth Formula

(11:09) Impact Skills

(12:18) Next Episode

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