The daily drama of money and work from the BBC.
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Contenu fourni par Trndsttrs Media. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Trndsttrs Media ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
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News and views on business and the world of personal finance. Plus the very latest from the financial markets around the globe
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The definitive business podcast from the BBC. Each week, the BBC's Evan Davis is joined by bosses, entrepreneurs and industry experts, to lift the lid on how their businesses work, and what it’s like to be in charge. They discuss a big issue, a big challenge, or a big question facing their industry. From managing AI to managing millennials, from supermarkets to supercharging a new product. And our guests will share their stories of success and failure along the way. Podcasts are published ev ...
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Melanie Huet (Serta Simmons) | Adapting to the New Normal
Manage episode 259334421 series 2407825
Contenu fourni par Trndsttrs Media. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Trndsttrs Media ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
Welcome to the Trndsttrs CMO Series! The Trndsttrs CMO Series is the Trndsttrs Media CMO Podcast series. This podcast series, hosted by Jake Bjorseth, is aimed at breaking down the stories, thought processes and tactics of the world's best Chief Marketing Officers.
In today's episode, Jake sits down with Melanie Huet, CMO of Serta Simmons. In their discussion, Jake and Melanie discuss how Seta Simmons is marketing to Gen Z, what Serta Simmons is doing to support those affected by COVID-19, and other topics that revolve around sleep.
About Melanie Huet:
Melanie is a seasoned marketing professional, innovating and leading teams at companies like Uniliver, Kemberly-Clark, Kraft Heinz and most recently Serta Simmons. Melanie has been featured in Forbes Magazine, Thrive Global, and has received numerous marketing recognitions.
Connect with Melanie on LinkedIn HERE!
--- Support this podcast: https://podcasters.spotify.com/pod/show/trndsttrs/support63 episodes
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Manage episode 259334421 series 2407825
Contenu fourni par Trndsttrs Media. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Trndsttrs Media ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
Welcome to the Trndsttrs CMO Series! The Trndsttrs CMO Series is the Trndsttrs Media CMO Podcast series. This podcast series, hosted by Jake Bjorseth, is aimed at breaking down the stories, thought processes and tactics of the world's best Chief Marketing Officers.
In today's episode, Jake sits down with Melanie Huet, CMO of Serta Simmons. In their discussion, Jake and Melanie discuss how Seta Simmons is marketing to Gen Z, what Serta Simmons is doing to support those affected by COVID-19, and other topics that revolve around sleep.
About Melanie Huet:
Melanie is a seasoned marketing professional, innovating and leading teams at companies like Uniliver, Kemberly-Clark, Kraft Heinz and most recently Serta Simmons. Melanie has been featured in Forbes Magazine, Thrive Global, and has received numerous marketing recognitions.
Connect with Melanie on LinkedIn HERE!
--- Support this podcast: https://podcasters.spotify.com/pod/show/trndsttrs/support63 episodes
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Similaire à Trndsttrs Media Podcast
The daily drama of money and work from the BBC.
…
continue reading
News and views on business and the world of personal finance. Plus the very latest from the financial markets around the globe
…
continue reading
Whatever your business conundrum, there’s a TED Talk for that—whether you want to learn how to land that promotion, set smart goals, undo injustice at work, or unlock the next big innovation. Every Monday, host Modupe Akinola of Columbia Business School presents the most powerful and surprising ideas that illuminate the business world. After the talk, you'll get a mini-lesson from Modupe on how to apply the ideas in your own life. Because business evolves every day, and our ideas about it sh ...
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continue reading
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…
continue reading
The latest business and finance news from around the world, on the BBC.
…
continue reading
Every weekday, host Kai Ryssdal helps you make sense of the day’s business and economic news — no econ degree or finance background required. “Marketplace” takes you beyond the numbers, bringing you context. Our team of reporters all over the world speak with CEOs, policymakers and regular people just trying to get by.
…
continue reading
Player FM - Application Podcast
Mettez-vous hors ligne avec l'application Player FM !
Mettez-vous hors ligne avec l'application Player FM !
