2x G2 Reviews, 5x Faster, Using AI: Ryan @ Laudable

TLDR: The B2B SaaS Growth Podcast Recording

#Business #Marketing #Marketing SG #Ishaan Shakunt (Founder @ Spear Growth

1:14:43

Artificial intelligence is evolving at an unprecedented pace—what does that mean for the future of technology, venture capital, business, and even our understanding of ourselves? Award-winning journalist and writer Anil Ananthaswamy joins us for our latest episode to discuss his latest book Why Machines Learn: The Elegant Math Behind Modern AI . Anil helps us explore the journey and many breakthroughs that have propelled machine learning from simple perceptrons to the sophisticated algorithms shaping today’s AI revolution, powering GPT and other models. The discussion aims to demystify some of the underlying mathematical concepts that power modern machine learning, to help everyone grasp this technology impacting our lives–even if your last math class was in high school. Anil walks us through the power of scaling laws, the shift from training to inference optimization, and the debate among AI’s pioneers about the road to AGI—should we be concerned, or are we still missing key pieces of the puzzle? The conversation also delves into AI’s philosophical implications—could understanding how machines learn help us better understand ourselves? And what challenges remain before AI systems can truly operate with agency? If you enjoy this episode, please subscribe and leave us a review on your favorite podcast platform. Sign up for our newsletter at techsurgepodcast.com for exclusive insights and updates on upcoming TechSurge Live Summits. Links: Read Why Machines Learn, Anil’s latest book on the math behind AI https://www.amazon.com/Why-Machines-Learn-Elegant-Behind/dp/0593185749 Learn more about Anil Ananthaswamy’s work and writing https://anilananthaswamy.com/ Watch Anil Ananthaswamy’s TED Talk on AI and intelligence https://www.ted.com/speakers/anil_ananthaswamy Discover the MIT Knight Science Journalism Fellowship that shaped Anil’s AI research https://ksj.mit.edu/ Understand the Perceptron, the foundation of neural networks https://en.wikipedia.org/wiki/Perceptron Read about the Perceptron Convergence Theorem and its significance https://www.nature.com/articles/323533a0…

il y a un an 52:42

MP3•Maison d'episode

What if getting customer reviews was actually easy?

As easy as using real customer quotes from their own call recordings.

That’s what Laudable did for their client.

Instead of begging for reviews, they started saying: "Hey, remember when you mentioned THIS in our last call? Mind sharing a quick G2 review?"

The numbers:

Got 1000+ customer stories in 4 months
400% increase in customer advocacy
Reduced case study creation time by 5x

Basically, they let customers tell their own stories - with a little help from AI.

Want to know exactly how they did it? Listen to this episode.

Hosted by Ausha. See ausha.co/privacy-policy for more information.

Chapitres

1. TLDR (00:00:00)

2. Intro (00:05:03)

3. Deep Dive (00:05:38)

4. Outro (00:52:02)

34 episodes

TLDR: The B2B SaaS Growth Podcast Recording

2x G2 Reviews, 5x Faster, Using AI: Ryan @ Laudable

TLDR: The B2B SaaS Growth Podcast Recording

published il y a un an

MP3•Maison d'episode

What if getting customer reviews was actually easy?

As easy as using real customer quotes from their own call recordings.

That’s what Laudable did for their client.

Instead of begging for reviews, they started saying: "Hey, remember when you mentioned THIS in our last call? Mind sharing a quick G2 review?"

The numbers:

Got 1000+ customer stories in 4 months
400% increase in customer advocacy
Reduced case study creation time by 5x

Basically, they let customers tell their own stories - with a little help from AI.

Want to know exactly how they did it? Listen to this episode.

Hosted by Ausha. See ausha.co/privacy-policy for more information.

Chapitres

1. TLDR (00:00:00)

2. Intro (00:05:03)

3. Deep Dive (00:05:38)

4. Outro (00:52:02)

34 episodes

#Business #Marketing #Marketing SG #Ishaan Shakunt (Founder @ Spear Growth

Tous les épisodes

TLDR: The B2B SaaS Growth Podcast Recording

1
The $57K LinkedIn Experiment That Generated $655K: Emilia @ Userpilot 51:23

il y a environ 29 jours51:23

51:23

I'm still geeking out over this conversation with Emilia (VP of Marketing, Userpilot). She shared their complete ABM playbook and - this is wild - it's EXACTLY the same strategy we use at Spear Growth! (I honestly thought our approach was unique until this chat!) Here's a quick snapshot. LinkedIn Ads Spend: $57K Timeline: 3 months Result: $655K pipeline The winning team: VP Marketing Head of ABM Performance Manager Demand Manager Marketing Operations Specialist And of course some design support Tools they used: Just HubSpot ($2K/month) & LinkedIn Ads. See? Nothing complicated. Here's what I love: They tried this AFTER cold outreach failed. (Sometimes plan B works better than plan A) If you're a marketing strategy nerd like us, you'll love this deep dive. Warning: We got super nerdy about the details in this one! 🤓 Hosted by Ausha. See ausha.co/privacy-policy for more information.…

TLDR: The B2B SaaS Growth Podcast Recording

1
$4M Pipeline From Just LinkedIn Organic: Niall @ noticed. 41:24

il y a environ 29 jours41:24

41:24

I'm genuinely excited about this one because Niall just shared something brilliantly simple (you know I love it when the simple stuff wins!) Here's what's awesome: Generated £4M+ pipeline revenue Pure organic LinkedIn content Campaign-based approach No fancy tools, no paid promotion The best part? This isn't just for the big players. Niall's proven this works for: → Billion-dollar companies in their portfolio → Solo entrepreneurs → Everyone in between What do I love the most? The strategy is so obvious, it's genius. No complicated frameworks. No fancy tech. (In fact, we might already be implementing it 😉) Sure, it took 2-3 months to see results. But that's after years of perfecting the strategy. Want to know exactly how they did it? Listen to the full episode Hosted by Ausha. See ausha.co/privacy-policy for more information.…

TLDR: The B2B SaaS Growth Podcast Recording

1
$4M Pipeline From Just LinkedIn Organic: Niall @ noticed. 41:24

il y a 5 weeks41:24

41:24

TLDR: The B2B SaaS Growth Podcast Recording

1
The $57K LinkedIn Experiment That Generated $655K: Emilia @ Userpilot 51:23

il y a 5 weeks51:23

51:23

TLDR: The B2B SaaS Growth Podcast Recording

1
2x G2 Reviews, 5x Faster, Using AI: Ryan @ Laudable 52:42

il y a 13 weeks52:42

52:42

What if getting customer reviews was actually easy? As easy as using real customer quotes from their own call recordings. That’s what Laudable did for their client. Instead of begging for reviews, they started saying: "Hey, remember when you mentioned THIS in our last call? Mind sharing a quick G2 review?" The numbers: Got 1000+ customer stories in 4 months 400% increase in customer advocacy Reduced case study creation time by 5x Basically, they let customers tell their own stories - with a little help from AI. Want to know exactly how they did it? Listen to this episode. Hosted by Ausha. See ausha.co/privacy-policy for more information.…

TLDR: The B2B SaaS Growth Podcast Recording

1
70%+ Sales Close Rates, Using Best Practices & A Secret: Ishaan @ Spear Growth 44:29

il y a 16 weeks44:29

44:29

Things got weird today... I ended up being the guest on my own podcast 😅 And for good reason. See, we hit a number that sounds made up: 70% close rate. Industry-standard? 15%. (Yes, it got so high, that we will now lower it 👀) The truth? We didn't just perfect the sales process... We built a positioning so strong, customers want to buy before we sell. But here's what no one tells you: Getting to this point? Not cheap. Not quick. Not easy. Want to know: Why we are trying to LOWER our close rate The expensive truth behind our "simple" process Why this works best with bold CXOs Listen to this episode! Hosted by Ausha. See ausha.co/privacy-policy for more information.…

TLDR: The B2B SaaS Growth Podcast Recording

1
8 Figure Pipeline, With Network Arbitrage: Garret @ Influent 43:14

il y a 17 weeks43:14

43:14

Ever tried ethically hijacking LinkedIn networks? No? You're not alone. In my latest episode with Garret, we're diving into a strategy that no one really talks about: Network Arbitrage. You don't really have to build your audience from scratch. Instead, identify thought leaders who already have your ideal customers... Create content that their audience craves... "Borrow" their network's attention 😉 You see, most LinkedIn strategies: Create content → Pray for reach → Hope for leads But with network arbitrage, you can: - Map influential networks - Borrow their audience (y’know, nicely) - Convert their followers into your pipeline The results? Team: Exploded from 20 → 100+ people Pipeline: Hit 8 figures Endgame: Acquired by a global agency Garret is now scaling this strategy across 30+ B2B executives. Seriously, why spend years building an audience when you can borrow one? 👀 Want to know the juicy details? Listen to this episode! Hosted by Ausha. See ausha.co/privacy-policy for more information.…

TLDR: The B2B SaaS Growth Podcast Recording

1
0 to $100K ARR in 6 months by Building in Public: Adam @ Fibbler 39:18

il y a 18 weeks39:18

39:18

Building in public - is it worth the risk? When Adam co-founded Fibbler 6 months ago, he had one mission: Build an audience before building the product. So for 3.5 years, he consistently posted on LinkedIn, engaging with his target customers. No marketing budget. Just authentic conversations. Then, when it was time to launch… Fibbler hit $100K ARR in just 180 days Without spending a single dollar on ads (so, yes the risk was worth it 😄) By building Fibbler in public, Adam and his co-founder truly understood their audience's needs. So when they built the product, the fit was perfect. This is the exact opposite of the usual founder journey: Build product Search for customers Pray for traction Adam did it backwards: Build audience Understand customers Build product for perfect fit The result? Instant product-market fit. Instant revenue. Hosted by Ausha. See ausha.co/privacy-policy for more information.…

TLDR: The B2B SaaS Growth Podcast Recording

1
$483,000 In Closed Revenue With ABM Ads: Tim @ B2B Rizz 37:28

il y a 19 weeks37:28

37:28

Imagine an ad created by Spear Growth, but with your company’s logo on it. Would you be more likely to click on it? Yes! Unsurprisingly, it’s not very common. Almost everyone thinks it’s too complicated. But how hard can it really be? That’s exactly what Tim Davidson and I discuss on this week’s podcast! And we go DEEP! ✓ How do you attribute results? ✓ How to navigate LinkedIn’s minimum audience sizes? ✓ Can you get legal notices for using their logos? ✓ What kind of results can you expect? (Spoiler: Around $483,000 in closed revenue 🤑) If you sell to enterprises, this could be your next LinkedIn ads experiment. You don’t even need fancy tools. Just a LinkedIn ads pro, a cool designer, and you're set. Want to crack the enterprise market? Check out the full episode! Hosted by Ausha. See ausha.co/privacy-policy for more information.…

TLDR: The B2B SaaS Growth Podcast Recording

1
From $50k to $150k ACV In 12 months: Gal @ Aligned 53:59

il y a 22 weeks53:59

53:59

$50,000 to $150,000 ACV in 12 months? 🤯 No, that's not a typo. Our latest guest, Gal Aga, just dropped the blueprint on how they scaled from $1M to $10M ARR in 2 years. See, many think that you can just "wing it" with pricing, right? But Gal went for a complete mindset shift: From selling products → to selling transformation From pain points → to strategic value From feature talks → to executive discussions No new tools. No massive budgets. Just strategic thinking and careful execution. Want to know exactly how they pulled this off? Listen to this episode! Hosted by Ausha. See ausha.co/privacy-policy for more information.…

TLDR: The B2B SaaS Growth Podcast Recording

1
57% Drop in Demand-Gen Costs Using Reddit Ads: Kamel @ Getuplead 41:31

il y a 23 weeks41:31

41:31

Reddit ads for B2B SaaS? 🤔 Quick, hide this from your conservative marketing director! 😄 In our latest podcast episode, Kamel & I go into the nitty gritties of launching Reddit ads, …instead of LinkedIn. If you have run ads for a while, you're bound to consider running Reddit ads & memes at some point or another. This episode will show you why you should try running them to reduce your demand-gen costs… by up to a whopping 57% 📉 Any company with an active audience on Reddit can easily replicate this. Trust me, you don’t want to miss this episode! Hosted by Ausha. See ausha.co/privacy-policy for more information.…

TLDR: The B2B SaaS Growth Podcast Recording

1
0 to $1M ARR With Case Studies: Rob Snyder @ Reframe 42:01

il y a 24 weeks42:01

42:01

0 to $1M ARR with... case studies? 🤔 Pretty weird right?! Our latest guest, Rob Snyder, brought up an interesting topic: The best tactic for early-stage founders isn't fancy demos …or hiring more SDRs. It's just a case study 🤯 Rob's seen this work for around 50 companies that bagged their first 10 customers. He simply says - "I don't know if we're a fit. But let me walk you through a customer case study. You tell me how you're different." Why does this work? It's low stress (no pushy sales tactics) The case study gives away immediate proof It helps you find your "hell yes" customers The best part? You can implement this in AN HOUR. 🕐 Curious about the exact structure? The full episode is waiting for you! Hosted by Ausha. See ausha.co/privacy-policy for more information.…

TLDR: The B2B SaaS Growth Podcast Recording

1
60% Message to Meeting Rate with LinkedIn DMs: Chris Walker @ Passetto 36:38

il y a 28 weeks36:38

36:38

60% message-to-meeting rate on LinkedIn DMs? 🤯 Well, here's what Chris Walker 's NOT doing: ❌ Finding the "perfect" sender (with fancy credentials) ❌ Crafting random offers (Amazon vouchers anyone?) ❌ Complex outreach sequences (to be forgotten) Instead, he's playing the long game: ✅ Deeply understanding his customers ✅ Building a great product with real value ✅ Investing time posting on social media ✅ Becoming a thought leader ✅ AND THEN reaching out with a solid purpose Building a strong foundation BEFORE sending even a single DM is what he did right. No fancy tools. No big budget. Just pure value and conviction. 💪 Even now, Chris only reaches out when he's 100% sure he can deliver 10x ROI. That's the magic you just can't get with formulas & templates. Want to implement this yourself? Don’t miss this episode Hosted by Ausha. See ausha.co/privacy-policy for more information.…

TLDR: The B2B SaaS Growth Podcast Recording

1
18 Leads in 1 Quarter Using Thought Leader Ads: AJ Wilcox @ B2Linked 39:10

il y a 28 weeks39:10

39:10

18 leads in 1 quarter vs 1-2 leads before? Yep, that's what happened when AJ Wilcox tried LinkedIn's new thought leadership ads for his healthcare client. Here's what he knew: Client: Healthcare space, huge deal sizes Challenge: Small budget, but each lead is 💰💰💰 New strategy: LinkedIn thought leadership ads The results? Mind-blowing. These ads ran 5-10x better than anything else on LinkedIn, at just 1/5th the cost! These results weren't instant of course. Initial weeks saw ZERO leads, but it started picking up and then BOOM! So, why did it work? Because people engage with other people and not companies. It's all about that personal, relatable feel. The damage? Less than $15k for the quarter. The pipeline generated? Way, way more. 📈 Want to know more about this strategy? Check out our latest episode! Hosted by Ausha. See ausha.co/privacy-policy for more information.…

TLDR: The B2B SaaS Growth Podcast Recording

1
711% Increase in Pipeline, With The Right Retargeting: Jonathan @ Omni Lab 43:48

il y a 30 weeks43:48