Welcome to The Third Growth Option, a podcast for and by business owners and leaders. We share ideas and insights that help you in your growth journey. In our podcast guests, we look for heart, curiosity, and the desire to share growth lessons. No platitudes and cliches, but stories about growth or tools that helped grow a business or improve the industry or become a better leader, and how they came to embrace an insight. During three decades as a merchant and entrepreneur your host Benno Duenkelsbuehler has built and scaled many growth opportunities from zero (or something) to 8-figure (or bigger) thriving businesses. Our guests are battle-proven leaders in product design, in manufacturing or product sourcing, in marketing and brand building, in operational, technology and executive leadership positions.
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