The Psychology Of Sales: How To Beat That Red And White Tag

The Quicky

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1M ago 17:27

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Why are we wired to be so attracted to sales? Buy one get one free, 50% off, clearance! Whatever the sale, we, as humans, flock to them!

How can we curb that hit of dopamine we get when we land a great discount or sale.

In this episode of The Quicky, we speak to the experts to find out why sometimes we can't resist that sale, even when we know we need to conserve our cash flow.

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CREDITS

Host: Claire Murphy

With thanks to:

Matt Plant - Head of Behavioural Sciences Thinker at Thinkerbell

Carly Dober - Director of the Australian Association of Psychologists

Producers: Claire Murphy

Executive Producer: Taylah Strano, Kally Borg
Audio Producer: Thom Lion

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