265: Luci Dumas: Part 3 of "10 Big Ideas for Marketing Photography in the Real World"

The Profitable Photographer

And here we are at Part Three…the final solo episode about the material

I share in my eBook called “10 Big Ideas for Marketing High Dollar

Portrait and Wedding Photography in the “Real World”.

You can download your free copy by going to the bottom of the home page at www.lucidumascoaching.com to follow along and gain deeper insights into the topic.

Here is a reminder about the core teaching in this eBook. Well, so many people

stay on their computer to do most or even all of their marketing efforts. Social

media of course has many great ways to reach potential clients. But if that is the

only way these photographers are marketing, they are missing out on the power of meeting people in person, getting their work seen as printed photographic art, and directly reaching ideal clients.

In the first episode in the series, I shared some basic wisdom such as the importance of

knowing how to sell and how to produce photographs that people will purchase. We can be

awesome at marketing but fall short if those activities are lacking.

In the second chapter, I cover the next Big Ideas in detail including Gift Certificates as fundraisers, Publications, Networking, and Mastermind groups.

In Part 3 I finish up with the last topic:

• 8- Events
• 9- Auctions
• 10- The importance of effective branding

Be sure to watch or listen to all 3 episodes as I dive into each of these ideas for how to

become a marketing master outside of the internet. Be sure to go to www.lucidumascoaching.com and

scroll to the bottom of the HOME page to get the link to the book.

Connect with Photography Business Coach Luci Dumas:

• Website
• Email: [e-mail]
• Instagram
• Facebook
• YouTube