555 Gimme Radio, How They Are Bring Engagement Back to Radio

The Music Biz Weekly

#bandsintown #musicbizweeklypodcast #musicmarketing #musicbiz #musicmarketingtips #hypebot #bandsintown #bandzoogle #discmakers Episode 555. Tyler Lenane, CEO and Co-Founder of Gimme Radio, joins us to talk about Gimme Radio and how they are changing online radio. By providing a powerful suite of engagement and discovery features Gimme builds global communities of the most valuable music fans. Gimme has multiple revenue channels to maximize monetization of these users (digital and physical subscriptions, video, virtual tipping, ecommerce, ticketing). Gimme is engineered for scale. To date, it has communities in the metal and country genres, and includes 5 audio streams, and 2 video streams. Gimme is trusted by artists like Megadeth, Lamb of God, Jesse Dayton as well as industry leaders like The Orchard and Concord Music. Gimme Radio started product development in January 2017 and launched a global 24/7 metal music community on June 27, 2017 and an Americana/country community in the summer of 2019. In December of 2020, Gimme launched video streaming channels for both genres. Gimme Metal and Gimme Country are Available on iOS, Android and on the web. Visit: https://www.gimmeradio.com/ Our Sponsors: • Visit Bandzoogle.com to try it free for 30 days, and use the promo code “musicbizweekly” to get 15% off the first year of any subscription. • Get free shipping on CD orders of 100+ from DiscMakers.com with code FREEBIZ (up to a $150 value!). • Join the Bandsintown Artist Community to discuss each episode, bandsintown.musicbizweeklypodcast.com • Visit Hypebot for music business news and insights. www.Hypebot.com • Visit Bandsintown to manage your tour dates and communicate with your fans. www.Bandsintown.com Michael Brandvold is a freelance music industry consultant based in Northern California. Having launched Michael Brandvold Marketing to leverage his years of experience to provide direction to large and small clients in the areas of online & social marketing as well as e-commerce and customer acquisition and retention. Gene Simmons of KISS first tapped Michael's skills as a pioneering online marketing strategist to launch and manage all aspects of Kissonline.com's multi-million dollar enterprise, including their ground-breaking VIP ticket program. Michael has also managed the online efforts for W.A.S.P. KISS, ACCEPT, SOiL, Tantric, Killer Dwarfs, Dream Theater, Little Caesar, Narada Michael Walden, Motley Crüe, Rod Stewart, Madonna, Ozzy Osbourne, Madonna and Britney Spears to name only a few. If you are interested in speaking with Michael about what he can do to assist with your marketing needs contact him online at: email: me (at) mikebrandvold.com Website: www.MichaelBrandvold.com ---- As a teenager in the Pacific Northwest, Jay smuggled his Canon F-1 into rock concerts to get the perfect shot of the likes of Van Halen, Queen and Cheap Trick. After college, he toured as a musician gaining invaluable experience in what it takes to create and promote an album. He later translated that knowledge as an executive with Universal, Sony and Warner Music Groups. He moved to San Francisco and finally to Los Angeles for Universal Music where he worked for 18 years, most recently as VP New Media and Online Marketing for Universal Music Enterprises. Jay has been on the cutting edge of Digital Sales & Marketing with Universal, Starbucks Entertainment, Fox and Warner Music. It is this unique perspective as a musician, music executive, and fan that makes Jay‘s approach to Digital Strategy and Online Marketing so artist-friendly.” Jay co-founded Label Service company LABEL LOGIC and also works with clients as an independent consultant. He publishes a weekly industry news email called Your Morning Coffee. Subscribe here: http://bit.ly/2cuQbb2 email: [e-mail] Website: http://www.jaygilbertconsulting.com