Competitor Research: Full Walkthrough Using SEMRush and other tools L-19

The Mapplinks Digital Marketing Show

Welcome back to the 30 Days Growth Marketing Course! In today's session, we delve into the exciting world of competitor research. Join us, as we uncover the secrets of analyzing your competitors to gain a competitive edge.

We kick off the discussion by exploring the different types of competitors, from direct competitors to audience competitors. We emphasize the value of understanding your competition and even partnering with indirect competitors to expand your reach.

Moving beyond the website analysis, we introduce powerful tools like SimilarWeb and SEMrush to dive deeper into competitor research. Using these tools, we uncover vital information such as traffic sources, organic search rankings, and top-performing keywords. These insights provide a roadmap for optimizing your own website and marketing strategies.

Join us in this insightful session as we unravel the secrets of competitor research and discover how you can leverage this knowledge to fuel your growth marketing journey. Don't miss out on this valuable opportunity to gain an edge over your competition!