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Contenu fourni par Scott Kerr. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Scott Kerr ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
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S09 E09: Jeff Lotman, Owner and CEO of Fred Segal
Manage episode 374287479 series 2663828
Contenu fourni par Scott Kerr. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Scott Kerr ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
Scott Kerr is joined by Jeff Lotman, owner and CEO of iconic luxury retailer Fred Segal. He is also CEO of brand licensing agency Global Icons, which acquired Fred Segal in 2018. Jeff discusses the influence that Fred Segal had on the culture and where he saw the business opportunity in breathing new life into the 60-year-old Los Angeles lifestyle brand. He also talks about making the brand relevant to young people, finding undiscovered brands for Fred Segal stores, bringing back its infamous Jean Bar, and launching its first in-house collection inspired by Los Angeles neighborhoods. Plus: Jeff takes us into the "misunderstood" world of brand licensing.
Featuring: Jeff Lotman, Owner and CEO of Fred Segal (fredsegal.com, globalicons.com)
Host:
Scott Kerr, Founder & President of Silvertone Consulting
About The Luxury Item podcast:
The Luxury Item is a podcast on the business of luxury and the people and companies that are shaping the future of the luxury industry.
Stay Connected:
Twitter: @theluxuryitem, @scott_kerr, @silvertone_inc
Email: scott@silvertoneconsulting.com
Listen and subscribe to The Luxury Item wherever you get your podcasts. Tell a friend!
143 episodes
Partager
Manage episode 374287479 series 2663828
Contenu fourni par Scott Kerr. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Scott Kerr ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
Scott Kerr is joined by Jeff Lotman, owner and CEO of iconic luxury retailer Fred Segal. He is also CEO of brand licensing agency Global Icons, which acquired Fred Segal in 2018. Jeff discusses the influence that Fred Segal had on the culture and where he saw the business opportunity in breathing new life into the 60-year-old Los Angeles lifestyle brand. He also talks about making the brand relevant to young people, finding undiscovered brands for Fred Segal stores, bringing back its infamous Jean Bar, and launching its first in-house collection inspired by Los Angeles neighborhoods. Plus: Jeff takes us into the "misunderstood" world of brand licensing.
Featuring: Jeff Lotman, Owner and CEO of Fred Segal (fredsegal.com, globalicons.com)
Host:
Scott Kerr, Founder & President of Silvertone Consulting
About The Luxury Item podcast:
The Luxury Item is a podcast on the business of luxury and the people and companies that are shaping the future of the luxury industry.
Stay Connected:
Twitter: @theluxuryitem, @scott_kerr, @silvertone_inc
Email: scott@silvertoneconsulting.com
Listen and subscribe to The Luxury Item wherever you get your podcasts. Tell a friend!
143 episodes
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continue reading
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