Episode 34: The Intersection of Personality and Creativity in Starting a Cosmetics Line with Desiray Cooper
Manage episode 311793904 series 3147366
This Friday's interview is the 11th installment in the Entrepreneurship and Financial Literacy block of podcasts. It will focus on the theme 𝐓𝐡𝐞 𝐈𝐧𝐭𝐞𝐫𝐬𝐞𝐜𝐭𝐢𝐨𝐧 𝐨𝐟 𝐏𝐞𝐫𝐬𝐨𝐧𝐚𝐥𝐢𝐭𝐲 𝐚𝐧𝐝 𝐂𝐫𝐞𝐚𝐭𝐢𝐯𝐢𝐭𝐲 𝐢𝐧 𝐒𝐭𝐚𝐫𝐭𝐢𝐧𝐠 𝐚 𝐂𝐨𝐬𝐦𝐞𝐭𝐢𝐜𝐬 𝐋𝐢𝐧𝐞.
Our guest this Friday on @theliberatorspodcast is Desiray Cooper. She is the founder of D'esir Beauty Cosmetics @_beautybydesir_. She created this company to include a wide spectrum of products from cosmetics to make-up and fashion.
Some might describe Desiray as a jack-of-all-trades on a mission. The owner and operator of D’esir Beauty Cosmetics online store, Cooper has several years of expertise in design and merchandising in beauty/fashion as well as culinary arts. Additionally, she has a background in graphic design, makeup artistry, photography, modeling, and fashion design. While she has found she has a knack for each of these areas, makeup and beauty can be counted high on her list of passionate interests.
The turning point on her road to success was when life threw a curveball and she was diagnosed with autoimmune diseases after years of having an eating disorder triggered by trying to fit the high demand of being thin in the beauty and fashion industry. She often states “you have no idea what a battle is until you have to fight for strength in your own body.” Constant attacks brought on by food allergies and intolerances led her on a journey to a healthy diet and lifestyle. She was embraced by a community of people with the same issues. Through this experience, and her son’s constant eczema outbreaks, Cooper was inspired to develop her own skincare products that are safe for many people who make a conscious decision to live a lifestyle free of the “extra” many companies choose to put in their products. Since launching D’esir Beauty Cosmetics in 2015, she has expanded to include makeup and lashes.
Cooper believes focus and perseverance in your dreams and passions is the key to success. Obstacles will always come; you just have to want it badly enough to keep going when everything tries to get you down. Just get back up and keep going, a tenet she lives out through her journey of healing, and being a mom of a son and daughter, and an entrepreneur. She is currently working on launching her own fashion line and is always looking for ways to improve and grow.
Support her any current and future products at www.desircosmetics.com.
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