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From Homelessness to Empowerment: Building Community & Confidence
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In this episode, we speak with Davida Roach, a successful influencer and creator (Davida's Diary), about her journey to build a brand, community, and advocacy centered around confidence.
Davida shares her inspiring story of resilience, determination, and using her platform for a greater purpose. Starting with personal hardship and homelessness, Davida found her way to create content as a means of self-expression and confidence-building. We discuss her focus on body positivity, confidence, and the normalization of shopping online for curvier women. Davida also sheds light on her efforts to raise awareness about domestic violence through her non-profit, Dear Deanndra, and her very personal connection to this cause.
Other topics we discuss:
- The business aspect of being an influencer
- Strategies for monetization
- Dealing with negative and toxic comments on content
- Building a supportive and engaged community
Tune in to this episode to gain insights into the world of influencer marketing, the power of purpose-driven content creation, and Davida's journey to turn adversity into opportunity and empowerment.
Episode Links:
- Follow Davida on Instagram and YouTube
- Support Dear Deanndra - Davida's Non-Profit for Domestic Violence
- Shop with Davida on Amazon and LTK
Dear Deanndra December 2023 EVENT - Get your tickets here.
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Chapitres
1. From Homelessness to Empowerment: Building Community & Confidence (00:00:00)
2. Embracing a fresh start through content creation and community (00:03:10)
3. Professional content creation, team management and communication (00:04:48)
4. Promoting body positivy through fashion and building confidence (00:10:58)
5. Facing negative and toxic comments & social media trolls as a female creator (00:13:51)
6. The importance of understanding contracts and brand partnerships (00:16:50)
7. Empowerment through content & community and domestic violence awareness (00:19:19)
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