Episode 37 - Eddy Montana

The HipHopHumboldt Podcast

Eddy Montana blessed the HipHopHumboldt Podcast with his history, talking about how he came up in a skater crew that did commercials with Samsung in Nigeria, getting early exposure to marketing and the music industry. Eddy talked about collaborations he's done with Mr Eazy for a Beyonce video, as well as Akon! Eddy is not just an artist, but an entertainer. He's worked with all of the international A list artists from Nigeria including Burna Boy, Wiz Kid, and Davido!

We talked about the need for consistency on social media in order to keep the brand in growth mode. Eddy Montana talks about his work ethic and the importance of taking the music business seriously. We talk about the importance for marketing. Eddy talked about how his target audience is in Nigeria and how he's building content to hit the Lagos music and arts blogs! We talked about how you can't do this alone and some of the people that you need around you!

We talked about the Pachanga song and video which has gone viral because of the dance campaign that Eddy headed! Eddy is a hungry entertainer destined for the top. Shoutout to Eddy Montana for coming thru! This was a really fun conversation. Stay tuned for more!

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