))
The Happi Podcast: Sadie and Abby Bowler, Sadie B Hair Care
Manage episode 415255737 series 2805307
Contenu fourni par Happi. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Happi ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
Sadie and Abby Bowler, Gen Z-aged sisters and founders of hair and personal care brand Sadie B, have respect for the middle-age male CEOs running beauty and personal care brands. But for their brand, authenticity means being made by the girls for the girls.
Sadie B launched in 2022 and in 18 months landed on the shelves of Target, thanks in part, to Cherie Hoeger, founder of Saalt period care, who helped the Bowlers find a broker at the retailer.
Sadie B has four core collections—the Go-Getter, Athlete, Adventurer and Creator. Each consists of a shampoo, conditioner and body wash that are formulated with ingredients to protect hair from the elements doing the most damage. These include sun, chlorine, ocean water, color and heat styling tools.
82 episodes
Partager
