Biomimicry: Applying Nature’s Wisdom to Human Problems with Janine Benyus

The Great Simplification with Nate Hagens

(Conversation recorded on June 25th, 2024)

Although artificial intelligence tends to dominate conversations about solving our most daunting global challenges, we may actually find some of the most potent ideas hiding in plain sight in the natural world around us.

In this episode, Nate is joined by Janine Benyus, who has spent decades advocating for biomimicry – a design principle that seeks to emulate nature's models, systems, and elements to solve complex human problems in ways that are sustainable and holistic.

What would our social and technological innovations look like if we started from the foundational requirement that they create conditions conducive to life? In what ways has biomimicry been inspiring projects for the last few decades, revolutionizing everything from energy production to food storage? How can we take biomimicry to a deeper level, changing the way we design and build to be attuned with local habitats and ‘return the favor’ to nature – helping foster cleaner and more resilient ecosystems?

About Janine Benyus:

Janine Benyus is a biologist, innovation consultant, and author of six books, including Biomimicry: Innovation Inspired by Nature, in which she popularized an emerging discipline that emulates nature’s designs and processes to create a healthier, more sustainable planet.

In 1998, Janine co-founded Biomimicry 3.8, the world’s leading nature-inspired innovation and training firm, bringing nature’s sustainable designs to 250+ clients including General Electric, Google, Herman Miller, Levi’s, and Microsoft.

In 2006, Janine co-founded The Biomimicry Institute, a non-profit that empowers people to create nature-inspired solutions for a healthy planet. The Biomimicry Institute runs annual Design Challenges, a Global Network of tens of thousands of educators and entrepreneurs, and AskNature.org, the award-winning bio-inspiration site for inventors.

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