Can the advertising industry regulate itself? ft. Manisha Kapoor

The Filter Koffee Podcast

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2y ago 52:58

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The advertising world has been a male-dominated one for a very long time. Though we have come a long way but still if we would switch on the television today, we would see women protagonists playing gender-stereotypical roles. Today on Filter Koffee Podcast, Karthik is joined by Manisha Kapoor, CEO & Secretary General of the Advertising Standards Council of India (ASCI). ASCI is an organization set up by industry stakeholders to regulate itself. Karthik and Manisha talk about self-regulation in the industry, the guidelines that the organization has put out for the influencers, and some interesting pushback from the brands that ASCI has observed.

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