Eric sits down with Zac Gulbranson

The Excellence Project with Eric Worre

Zach shares his journey into social media, highlighting the early realization of the importance of follower counts on platforms like Instagram. He uncovers the strategies used by major celebrities to maintain high follower numbers and offers advice on avoiding scammers, emphasizing the dangers of engaging with hackers. Zach provides practical tips for optimizing Instagram account health and visibility, detailing key settings and adjustments. He also discusses the future potential of AI-driven influencers, predicting a major shift in influencer marketing, and explains his work in managing reputations across platforms like Reddit and Trustpilot. Lastly, Zach shares effective Instagram posting strategies, including avoiding post-edits and actively engaging with comments to enhance visibility and interaction.

TimeStamps

[Timestamp: 00:01:23 - 00:02:45]- Zach’s Journey to Social Media Success. Zach shares his early realization about the importance of follower count on platforms like Instagram.

[Timestamp: 00:04:58 - 00:06:08]-Secrets Behind Celebrity Follower Counts. Zach uncovers the strategy used by top celebrities to maintain high follower counts.

[Timestamp: 00:12:52 - 00:13:30]- Tips for Avoiding Scammers on Social Media. Zach warned about the pitfalls of engaging with hackers or scammers.

[Timestamp: 00:22:49 - 00:24:14]- Optimizing Instagram Account Health. Zach walks through settings on Instagram to ensure optimal account health and visibility, sharing actionable insights for account owners.

[Timestamp: 00:29:58 - 00:32:18]- AI-Driven Influencers: The Next Big Thing. Zach discusses how AI could reshape influencer marketing.

[Timestamp: 00:40:16 - 00:42:57]-Reputation Management Essentials. Zach details his work in managing reputations across platforms like Reddit and Trustpilot.

[Timestamp: 01:28:01 - 01:30:42]- Strategies for Engaging Followers Effectively. Zach explains the importance of avoiding post-edits and engaging with comments.

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