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Episode 34: Boosting Open and Click Rates
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In episode 34 of the Email Sound Booth podcast, Liz Wilcox shares her insights on how to effectively boost email open and click rates. She emphasizes the importance of being consistent with your email schedule, examining and improving your welcome sequence, and ensuring your lead magnets attract the right audience. Liz also provides specific strategies, such as varying subject lines, A/B testing, and using engaging content in newsletters. She highlights that the goal is to improve your current metrics incrementally and to always focus on delivering valuable content to your readers. Finally, Liz reminds listeners to join her membership for additional resources and support.
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Episode 33: Subject Line Best Practices
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Check out Liz's free welcome sequence here
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