Mautic with Ruth Cheesley

The Developers' Bakery

Time for a brand-new topic today, as we’re going to talk about Marketing Automation.

I’m excited to have on stage Ruth Cheesley, who’s going to tell us all about Mautic. Mautic is a marketing automation software, that helps you manage your email campaigns, track your user engagement, and much more. It’s fully open-source (written in PHP 🐘) and works either as self-hosted or as a cloud solution.

But we’re also going to talk about another crucial topic in open-source: governance models. Ruth has been supporting the Mautic community for years, and helped them navigate through a governance model change. She’s going to share what worked and what not for Mautic and give us some tips on how to manage a community project.

Enjoy the show 👨‍🍳

Show Notes

• 00.00 Intro
• 00.46 Episode Start
• 01.14 Ruth’s Introduction
• 03.08 What is a Mautic?
• 04.27 Mautic competitors
• 05.29 Self-hosting Mautic
• 07.22 The open-source and business model
• 10.02 Who’s working full-time for Mautic?
• 11.35 The history of Mautic
• 14.01 Tech Stack
• 15.23 How Ruth got involved in this project?
• 19.09 Collecting metrics about Mautic
• 21.29 Mautic on mobile
• 22.13 Growing a community
• 25.58 Testing at Mautic
• 28.00 Using Gitpod to help contributions
• 29.22 Governance models
• 39.20 Voting in the open
• 43.56 Who can vote?
• 45.08 Ruth’s suggestions on doing governance
• 48.36 Code of conducts
• 49.47 Woman in Open Source
• 52.04 Further reading
• 54.30 Where people can find you online?

Resources

• mautic/mautic on GitHub
• Mautic Official Website
• Mentioned Resources:
  • Mautic on YouTube
  • Lead Scoring Best Practices with Mautic
• @RCheesley on GitHub
• @RCheesley on Twitter
• Ruth Cheesley on LinkedIn
• Ruth’s Website

Show links

• Podcast Website
• The Developers’ Bakery on Spotify
• The Developers’ Bakery on Apple Podcasts
• The Developers’ Bakery on Google Podcasts
• @thebakerydev on Twitter
• @cortinico on Twitter