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#15 - Matt Bacak - If you can give somebody the greatest mindfuck possible, they will pay you forever
Manage episode 421177200 series 3577370
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Today, we talk with Matt about his journey from struggling to becoming both a successful entrepreneur and marketer. He shares with us his love for split testing, how he’s helped people put “butts in seats” in events, and some of his wisdom and experience in business and copywriting.
Matt Bacak is not just a marketer but an avid split tester and bestselling author. He has been an online marketer since 1997 and is considered by many as a Digital Marketing Legend. Through his books, he has been able to create a fanbase of over 1.2 million people and has built multi-million dollar companies.
He’s also an email marketing guru and has been a serial entrepreneur since he was 12 years old.
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