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Contenu fourni par Tania Bhattacharyya | Thought Leadership Strategist & Linkedin Marketing Expert, Tania Bhattacharyya | Thought Leadership Strategist, and Linkedin Marketing Expert. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Tania Bhattacharyya | Thought Leadership Strategist & Linkedin Marketing Expert, Tania Bhattacharyya | Thought Leadership Strategist, and Linkedin Marketing Expert ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.
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E52: How to Grow Your Email List Using LinkedIn - Workshop Replay with Jess Campbell

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Manage episode 394486308 series 3300772
Contenu fourni par Tania Bhattacharyya | Thought Leadership Strategist & Linkedin Marketing Expert, Tania Bhattacharyya | Thought Leadership Strategist, and Linkedin Marketing Expert. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Tania Bhattacharyya | Thought Leadership Strategist & Linkedin Marketing Expert, Tania Bhattacharyya | Thought Leadership Strategist, and Linkedin Marketing Expert ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.

You’ve probably heard how important it is to build your email list. But people’s email addresses aren't just going to drop from the sky. They've got to come from somewhere and what better place than LinkedIn - the place where so many of your decision-makers are already hanging out?
My dear friend and email marketing queen, Jess Campbell and I partnered on a workshop to share real strategies of what actually has worked for us when it comes to growing an email list of engaged subscribers with LinkedIn as a discovery platform. It was SO DANG GOOD I had to share a replay with you. Enjoy!
We discussed:
[09:32] Why focus on your email list and LinkedIn together
[13:46] How to productize your email list
[20:38] How to optimize your LinkedIn profile to promote your email list
[31:37] The power of an enticing waitlist
[37:32] Collaborations and LinkedIn Polls
[44:18] Freebies and ways to share them on LinkedIn
[56:26] Q&A Session
To read a full transcript of the episode, visit: LUMOS MARKETING
Resources:
Subscribe to Jess’s newsletter for nonprofit consultants.
Get the Firestarter Weekly Email: Want my Wednesday recap on what's working (or worth inquiring into) for folks building a thought leadership brand on LinkedIn? Join my list!
Other Campfire Circle podcast episodes I recommend:
Episode 32: Beat imposter thoughts and content blocks with a High Five File
Episode 36: Steal my LinkedIn Poll Strategy to Spark Convos and Community
Episode 40: Measure the Magic: Tracking Resonance Instead of Reach
Connect with Jess Campbell:
Website: outintheboons.me
LinkedIn: Jess Campbell
Podcast: Confessions With Jess and Cindy
Instagram: @outintheboons_

Want free thought leadership support straight into your inbox? Sign up for the Firestarter Newsletter at https://lumosmarketing.co/firestarter
Connect with Tania Bhattacharyya:
LinkedIn: Tania Bhattacharyya
Instagram: @taniabhat
Website: lumosmarketing.co
Produced by Ideablossoms

  continue reading

69 episodes

Artwork
iconPartager
 
Manage episode 394486308 series 3300772
Contenu fourni par Tania Bhattacharyya | Thought Leadership Strategist & Linkedin Marketing Expert, Tania Bhattacharyya | Thought Leadership Strategist, and Linkedin Marketing Expert. Tout le contenu du podcast, y compris les épisodes, les graphiques et les descriptions de podcast, est téléchargé et fourni directement par Tania Bhattacharyya | Thought Leadership Strategist & Linkedin Marketing Expert, Tania Bhattacharyya | Thought Leadership Strategist, and Linkedin Marketing Expert ou son partenaire de plateforme de podcast. Si vous pensez que quelqu'un utilise votre œuvre protégée sans votre autorisation, vous pouvez suivre le processus décrit ici https://fr.player.fm/legal.

You’ve probably heard how important it is to build your email list. But people’s email addresses aren't just going to drop from the sky. They've got to come from somewhere and what better place than LinkedIn - the place where so many of your decision-makers are already hanging out?
My dear friend and email marketing queen, Jess Campbell and I partnered on a workshop to share real strategies of what actually has worked for us when it comes to growing an email list of engaged subscribers with LinkedIn as a discovery platform. It was SO DANG GOOD I had to share a replay with you. Enjoy!
We discussed:
[09:32] Why focus on your email list and LinkedIn together
[13:46] How to productize your email list
[20:38] How to optimize your LinkedIn profile to promote your email list
[31:37] The power of an enticing waitlist
[37:32] Collaborations and LinkedIn Polls
[44:18] Freebies and ways to share them on LinkedIn
[56:26] Q&A Session
To read a full transcript of the episode, visit: LUMOS MARKETING
Resources:
Subscribe to Jess’s newsletter for nonprofit consultants.
Get the Firestarter Weekly Email: Want my Wednesday recap on what's working (or worth inquiring into) for folks building a thought leadership brand on LinkedIn? Join my list!
Other Campfire Circle podcast episodes I recommend:
Episode 32: Beat imposter thoughts and content blocks with a High Five File
Episode 36: Steal my LinkedIn Poll Strategy to Spark Convos and Community
Episode 40: Measure the Magic: Tracking Resonance Instead of Reach
Connect with Jess Campbell:
Website: outintheboons.me
LinkedIn: Jess Campbell
Podcast: Confessions With Jess and Cindy
Instagram: @outintheboons_

Want free thought leadership support straight into your inbox? Sign up for the Firestarter Newsletter at https://lumosmarketing.co/firestarter
Connect with Tania Bhattacharyya:
LinkedIn: Tania Bhattacharyya
Instagram: @taniabhat
Website: lumosmarketing.co
Produced by Ideablossoms

  continue reading

69 episodes

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