748: Breaking Millennial Stereotypes in Dentistry – Dr. Sully Sullivan

The Best Practices Show with Kirk Behrendt

748: Breaking Millennial Stereotypes in Dentistry – Dr. Sully Sullivan

What is slow-moving, parasitic, and dwells in basements? Millennials — depending on who you ask! But the reality, for the most part, is very different. To debunk some common myths and stereotypes and to share his insights into the millennial mindset, Kirk Behrendt brings back Dr. Sully Sullivan, host and creator of the Millennial Dentist Podcast. To hear what this generation has to offer dentistry, listen to Episode 748 of The Best Practices Show!

Learn More About Dr. Sullivan:

• Join Dr. Sullivan on Facebook: https://www.facebook.com/sully3
• Follow Dr. Sullivan on Instagram: https://www.instagram.com/millennialdentist
• Learn more about the Millennial Dentist: https://millennialdentist.com
• Listen to the Millennial Dentist Podcast: https://open.spotify.com/show/1c1EeLi9XrrpQ9zPsLiT7P
• Learn more about 3D Dentists: https://3d-dentists.com
• Send Meredith at 3D Dentists an email: [e-mail]
• Learn more about Smile 3D: https://smile-3d.com

More Helpful Links for a Better Practice & a Better Life:

• Subscribe to The Best Practices Show: https://the-best-practices-show.captivate.fm/listen
• Join The Best Practices Association: https://www.actdental.com/bpa
• Join ACT’s To The Top Study Club: https://www.actdental.com/ttt
• See the ACT Dental/BPA Live Event Schedule: https://www.actdental.com/event
• Get The Best Practices Magazine for free: https://www.actdental.com/magazine
• Please leave us a review on the podcast: https://podcasts.apple.com/us/podcast/the-best-practices-show-with-kirk-behrendt/id1223838218

Episode Resources:

• Watch the video version of Episode 748: https://www.youtube.com/@actdental/videos

Main Takeaways:

• Level up your clinical skill sets.
• Train your team to be patient-centric.
• Understand the consumer’s buying process.
• Learn to pivot how you sell based on consumer pain points.
• Keep investing in and pouring into yourself. That return will be invaluable.
• Your time is valuable. Set your fees around your time rather than other costs.

Snippets:

0:00 Introduction.

2:36 Dr. Sullivan’s background.

4:30 The story behind the Millennial Dentist.

6:42 Get off the hamster wheel of misery.

10:00 How to become a $100,000-month dentist.

11:10 About 3D Dentists and Smile 3D.

12:41 Understand the buying process.

19:49 Set your fees around your time.

21:50 Train your team to be patient-centric.

26:39 Give patients options.

29:41 Understand how consumers buy products and services.

31:24 Get rid of your limiting beliefs.

32:54 Why you need to level up your clinical skills.

34:56 Final thoughts.

36:47 More about 3D Dentists and recommend courses.

39:29 More about the Millennial Dentist Podcast.

Dr. Sully Sullivan Bio:

Dr. Sully is a fourth-generation dentist from Nashville, Tennessee. After receiving his Doctor of Dental Surgery from the University of Tennessee, he moved back to Nashville to practice with his father. By continuing to invest in his education through adult orthodontics, soft tissue grafting, dental implants, third-molar extractions, and obstructive sleep apnea, he helped double his practice in just 24 months. As a millennial, he truly believes in “working smarter, not harder”, which has led him to utilize technology to not only deliver better patient care but more efficient care.

Dr. Sully regularly uses CEREC, 3D imaging with Galileos, 3D printing, and multiple lasers. In addition to his practice, he started the Millennial Dentist Podcast in February of 2017 to help push his fellow colleagues to take their dental careers to the next level. He lectures around the country on cone beam technology, CAD/CAM dentistry, obstructive sleep apnea, and practice management. He is also an ambassador for the 3D Dentist teaching facility in Raleigh, North Carolina.